Podcast Episodes
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Expand your content ideation and keyword research beyond Google - with Rejoice Ojiaku
Season 2024 Episode 271
David and Rejoice discuss why you should expand your content ideation and keyword research beyond Google.
Talking points include:
What do you mean by S…
1 year, 10 months ago
Utilise your internal data to find exactly what your customers want - with Naomi Francis Parker
Season 2024 Episode 270
David and Naomi discuss the importance of using your internal data to find exactly what your customers want.
Talking points include:
What internal data…
1 year, 11 months ago
Break the built-in failure cycle and run campaigns that delight your client - with Lucia Dello
Season 2024 Episode 269
David and Lucia discuss the importance of breaking the built-in failure cycle and running campaigns that delight your client.
Talking points include:
W…
1 year, 11 months ago
TTR - Time to Result - is key when planning page content - with Dan Taylor
Season 2024 Episode 268
David and Dan discuss why Time to Result - is key when planning page content.
Talking points include:
What do you specifically mean by TTR - it sounds…
1 year, 11 months ago
Don’t let AI take over your content strategy - with Alex Moss
Season 2024 Episode 267
David and Alex discuss the importance of not letting AI take over your content strategy.
Talking points include:
What is a good use of AI?
How do you kn…
1 year, 11 months ago
Update your information on Wikipedia/Wikidata - with Josh Greene
Season 2024 Episode 266
David and Josh discuss the impact of updating your information on Wikipedia/Wikidata.
Talking points include:
What is Wikidata for the uninitiated?
How …
1 year, 11 months ago
Change and challenges are inevitable in SEO - with Sarah McDowell
Season 2024 Episode 265
David and Sarah discuss how change and challenges are inevitable in SEO, and what to do about this.
Talking points include:
How often is it changing?
Ho…
2 years ago
2024 will be the marketing era of “do more with less” - Adriana Stein
Season 2024 Episode 264
David and Adriana discuss how 2024 will be the marketing era of “do more with less” and the way to do that with SEO is have air tight people operatio…
2 years ago
Elevate the value of SEO by developing internal capabilities - agency vs in-house - Luis Rodriguez
Season 2024 Episode 263
David and Luis discuss elevating the value of SEO by developing internal capabilities - agency vs in-house.
Talking points include:
Is in-house best?
Wh…
2 years ago
There's a lot that SEOs can learn from Paid Search - with Dave Cousin
Season 2024 Episode 262
Dave Cousin believes that SEOs like to think Paid Search is easy, they get all the data they need in black and white; so why then don't we SEOs use p…
2 years ago