Podcast Episodes
Back to Search33: How to Create Unique Content for SEO [p2]
Season 1 Episode 33
This episode continues from our discussion last week, taking the next step in creating a blog using your own strengths and unique perspective.
IN THIS EPISODE...
[0:25] Last week... "your secret sau…
Published on 2 years, 4 months ago
32: How to Create Unique Content for SEO [p1]
Season 1 Episode 32
How can you create content that's A) good for SEO, B) uniquely yours, and C) easy to create? That's the question this week, as we talk about the first (of two) steps in the process.
IN THIS EPISODE..…
Published on 2 years, 4 months ago
31: The Helpful Content Update (from Google)
Season 1 Episode 31
Google recently rolled out changes to their algorithm and called the new change "The Helpful Content Update". We talk this week about what these changes mean and what you need to know about them.
IN …
Published on 2 years, 4 months ago
30: What to write in your Image Tags
Season 1 Episode 30
What should you put in your image "alt tags"? I still see advice about this that's surprising. The short answer... Don't stuff your keywords into your image tags! This makes you look like a "pushy sa…
Published on 2 years, 5 months ago
29: Protecting Your Images Online
Season 1 Episode 29
With so many image-driven websites and social media platforms, it's more important than ever to protect your images from being used elsewhere. We talk about a method today that can help you get out o…
Published on 2 years, 7 months ago
28: Yelp - How To Optimize Your Listing
Season 1 Episode 28
Yelp can be a powerful tool for local businesses. If you have a Yelp listing, you probably want to learn how to make make the most from it, without having to pay for advertising. Luckily, you can opt…
Published on 2 years, 8 months ago
27: How to Blog by "Documenting" Instead of "Creating"
Season 1 Episode 27
In this episode, we talk about creating blog content by "documenting" rather than "creating" new content from scratch. This should (hopefully) remove some of the stress and anxiety involved in produc…
Published on 2 years, 9 months ago
26: How to Improve Conversions by "Eliminating Friction"
Season 1 Episode 26
Your conversion rate is the percentage of people who take action on your site, like submitting a contact form, signing up for a newsletter, or downloading an ebook. Optimizing your conversion rate is…
Published on 2 years, 9 months ago
25: How to Write Title & Meta Tags
Season 1 Episode 25
Title tags and meta tags are used to describe the content, and they are often the first impressions users will see when they visit your site. Title tags are short snippets of text seen in blue letter…
Published on 2 years, 9 months ago
24: Keyword Stuffing, Why & How to Avoid it
Season 1 Episode 24
"Keyword Stuffing" is a term used to describe the practice of adding a large number of keywords in website pages in an attempt to get higher rankings. This spammy practice negatively affects search r…
Published on 2 years, 10 months ago