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Is AppLovin Actually Incremental? 8 Tests, Real Data, Real Results
Is AppLovin actually incremental — or just another platform taking credit for demand that already exists?
In this episode, we break down 8 real AppLov…
6 months, 4 weeks ago
Why “Perfect Attribution” Is a Lie (And What Actually Matters)
Most brands are chasing “perfect attribution.”
That’s the wrong goal.
In this episode of the Podcast, Tony sits down with Steve to break down what mark…
7 months ago
The ‘Flow Era’ Is Coming: The End of ‘Easy’ DTC
The last five years of DTC forced brands through extreme conditions—easy money, explosive growth, brutal pullbacks, rising CAC, tariffs, and shrinkin…
7 months ago
The 3 Things Brands Must Get Right to Win in 2026
In this episode of the Podcast, we break down the three things brands must get right to win in 2026—based on real performance data, post-BFCM learnin…
7 months, 1 week ago
26 Predictions That Will RESHAPE Commerce In 2026
2026 won’t be an evolution of commerce—it will be a reset.
In this episode, Taylor and Richard unpack 26 predictions that will reshape commerce in 202…
7 months, 2 weeks ago
What 53,000 Ads Reveal About Meta’s Andromeda Algorithm
Meta’s Andromeda algorithm didn’t just tweak performance it rewired how ads are delivered, scaled, and rewarded.
In this episode of the Podcast, we br…
7 months, 3 weeks ago
CFO Summit - Turning Your Marketing Calendar Into a Financial Forecast
Presented by:Fulfil : https://bit.ly/3KNjCYJTaxCloud: https://bit.ly/49mKdnRChargeflow: https://bit.ly/49mKfvZYou'll learn how to...
-Connect marketin…
7 months, 3 weeks ago
Welcome to Q5: The Most Important Quarter You’re Ignoring
The holiday shipping cutoff doesn’t end the year. It flips the calendar into Q5 — the six-week window where intent spikes, CPMs collapse, and the be…
7 months, 4 weeks ago
The Marketing Calendar Is Your Real Revenue Model
In this episode of the Podcast, Richard and Luke break down the uncomfortable truth most brands ignore: your marketing calendar not your spreadsheet—…
8 months ago
The 2026 7-Figure Brand Playbook (Stop Copying 9-Figure Advice)
In this episode, Taylor and Joy break down the real 2026 playbook for 7-figure ecommerce brands, and why copying 9-figure operators is one of the big…
8 months ago