Podcast Episodes
Back to SearchWringing Performance out of Amazon Marketing Cloud, with Ross Walker, Retailer Marketplaces Paid Media Team Lead at Acadia
Episode 228
With market share and profitability becoming ever more important in this economic era, using data to get more revenue juice out of every marketing sq…
2 years, 9 months ago
Takeaways from the Q3 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group
Episode 227
Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data …
2 years, 9 months ago
Is Ecommerce Still Where the Growth Is Coming From? With Russ Dieringer, Founder and CEO of Stratably
Episode 226
Conventional wisdom is that ecommerce is no longer the growth engine of the business when percentage growth rates slumped after COVID. But is that re…
2 years, 10 months ago
Data on the Future Shopper, with Naji El-Arifi, Head Of Innovation & Hugh Fletcher, Global Marketing Director and Thought Leadership Lead at Wunderman Thompson Commerce & Technology
Episode 225
No matter how much we’d like them to stand still for just one freaking minute, consumers keep changing. And its really crucial for you to keep up wit…
2 years, 10 months ago
Selling on TikTok - This Time, for Real, with Taylor Siegel, Associate Director of Commerce Client Services at MRM Commerce
Episode 224
So Gartner has this thing called a Hype Cycle, where tech goes from a Peak Of Inflated Expectations, to the Trough of Disillusionment, to the Plateau…
2 years, 10 months ago
Amazon is Shifting Ownership for Growth Entirely to You - What Do You Do?, with Martin Heubel, founder of Amazon consultancy Consulterce
Episode 223
Amazon is on an at-all-costs transformation to drive costs out of their business, squeeze the most out of marketplaces, and automate as much of their…
2 years, 10 months ago
Ecommerce for CEOs, with Dean McElwee, Director of Global Ecommerce Collaboration, Stanley Black & Decker
Episode 222
How’s this for a book review: “A fast, easy read filling in my eCommerce gaps… IMO, a must-have for all busy CEOs, C-suite Leaders and anyone in the …
2 years, 11 months ago
IAB/MRC Issues New Retail Media Guidelines, Jeffrey Bustos, VP Measurement Addressability Data IAB, Kelly Kachnowski, VP of Commercial Development the Mars Agency, & Michael Schuh, VP of Media Strategy & Product at Kroger Precision Mktg.
Episode 221
We come bearing great news for the industry: the Wild West of Retail Media has just started on a path to get way less wild, and way more transparent,…
2 years, 11 months ago
All the Store’s a Stage, with Arsen Avakian, CEO and Founder of Cooler Screens
Episode 220
There’s nothing more fun for us than bringing back an innovative guest two years later and seeing how their idea has blossomed to reality. The compan…
2 years, 11 months ago
A Health Checkup for DTC, with Carina McLeod, CEO and Founder of Ecommerce Nurse Limited
Episode 219
With budgets tighter and pressure on profitability increasing, the decision on if, when, and how to execute a direct to consumer strategy is ever mor…
2 years, 11 months ago