Podcast Episodes

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Audio's UK ROI Moment, Netflix Licenses Barstool Sports Pods, & More
Audio's UK ROI Moment, Netflix Licenses Barstool Sports Pods, & More

Episode 720

Today in the business of podcasting: Netflix signs several Barstool Sports video podcasts, graphs showing why YouTube is at the top of the media watc…

6 months, 3 weeks ago

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The Inventory and The Scale
The Inventory and The Scale

Episode 719

Podcasting has a creator churn problem that needs fixing. 

Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio editing b…

6 months, 3 weeks ago

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The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More
The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More

Episode 718

Today in the business of podcasting: three big trends in podcasting data from this year, YouTube targets TV advertisers, Oxford Road and Podscribe fi…

6 months, 3 weeks ago

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Indie Agencies on Audio, Podcasting's Liquid Content Era, & More
Indie Agencies on Audio, Podcasting's Liquid Content Era, & More

Episode 717

Today in the business of podcasting: 2026 ad spend expectations, indies growing as a power in audio spend, and podcasting's new liquid content phase.…

6 months, 3 weeks ago

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"OG" Podcasts Dominate Ad Performance, iHeart 🔜 Netflix, & More
"OG" Podcasts Dominate Ad Performance, iHeart 🔜 Netflix, & More

Episode 716

Today in the business of podcasting: Oxford Road has a new ORBIT report about "OG" podcasts, new details surface about a reported upcoming iHeartPodc…

6 months, 3 weeks ago

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Podcasting's Creator Gap, Spotify Wrapped for Advertisers, & More
Podcasting's Creator Gap, Spotify Wrapped for Advertisers, & More

Episode 715

Today in the business of podcasting: findings from The Creators 2025, why Blue Wire Podcasts has focused athletes, Chartable has finally shut down, a…

7 months ago

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TikTok Launches Video Podcast, Digital Audio's Brand Lift in Ireland, & More
TikTok Launches Video Podcast, Digital Audio's Brand Lift in Ireland, & More

Episode 714

Today in the business of podcasting: coverage of The Creators 2025, TikTok launches a video podcast tonight, and AudioXi looks at digital audio ad pe…

7 months ago

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New Podcast Creator Research, YouTube Enhances A/B Testing, & More
New Podcast Creator Research, YouTube Enhances A/B Testing, & More

Episode 713

Today in the business of podcasting: Sounds Profitable publishes The Creators study, Spotify Wrapped for Advertisers is here, why Blue Wire Podcasts …

7 months ago

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Chartable Officially Closes, WPP Ad Growth Forecast, & More
Chartable Officially Closes, WPP Ad Growth Forecast, & More

Episode 712

Today in the business of podcasting: Chartable formally shuts down, WPP raises their forecast for ad growth this year, and Tink Media publishes their…

7 months ago

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Apple Podcasts' Show of the Year, Talkhouse Appoints Laura Mayer, & More
Apple Podcasts' Show of the Year, Talkhouse Appoints Laura Mayer, & More

Episode 711

Today in the business of podcasting: Talkhouse signs Laura Mayer as Head of Podcasts, CRA members capture 33% of Australia's digital ad market, the s…

7 months ago

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