Podcast Episodes

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How to Use Segmentation to Maximize LTV — Greg Stewart, Ladder
How to Use Segmentation to Maximize LTV — Greg Stewart, Ladder

Episode 119

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: why optimizing for user suc…

1 year, 7 months ago

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How to Re-Engage Churned Users — Caroline Walthall, Quizlet
How to Re-Engage Churned Users — Caroline Walthall, Quizlet

Episode 118

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: the power of cancellation s…

1 year, 7 months ago

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How to Secure the First Renewal — Jason van der Merwe, Strava
How to Secure the First Renewal — Jason van der Merwe, Strava

Episode 117

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: driving first-year renewals…

1 year, 7 months ago

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How to Increase Monetization with Targeted Upsells — Brandon Gador, onX Maps
How to Increase Monetization with Targeted Upsells — Brandon Gador, onX Maps

Episode 117

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: how onX Maps tailors freemi…

1 year, 7 months ago

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How to Time Reactivation Campaigns for Maximum Impact — Jackson Shuttleworth, Duolingo
How to Time Reactivation Campaigns for Maximum Impact — Jackson Shuttleworth, Duolingo

Episode 116

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: Keeping users engaged throu…

1 year, 7 months ago

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How to Turn Gamification Into a Retention Powerhouse — Anton Derlyatka, Sweatcoin
How to Turn Gamification Into a Retention Powerhouse — Anton Derlyatka, Sweatcoin

Episode 115

On the podcast, I talk with Anton about building sustainable viral growth loops at scale, how to effectively gamify user incentives, and why emotiona…

1 year, 7 months ago

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How to Maximize Revenue with Regional Pricing — Dmitry Gurski, Flo
How to Maximize Revenue with Regional Pricing — Dmitry Gurski, Flo

Episode 114

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.


On the podcast: why the Big Mac Index falls…

1 year, 7 months ago

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How to Optimize Trial-to-Paid Conversions — Rachel Chukura, The Weather Company
How to Optimize Trial-to-Paid Conversions — Rachel Chukura, The Weather Company

Episode 113

This episode is shorter than usual and will be featured in RevenueCat’s State of Subscription Apps report.

On the podcast: balancing freemium and prem…

1 year, 7 months ago

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The Right (and Wrong) Way to Grow with Google App Campaigns — Ashley Black, Candid Consulting
The Right (and Wrong) Way to Grow with Google App Campaigns — Ashley Black, Candid Consulting

Episode 112

On the podcast I talk with Ashley about what makes Google App Campaigns so effective for growth, proven optimization strategies, and why lower CPMs c…

1 year, 8 months ago

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Level Up Your App Marketing: Measurement, Brand-Building, and Taking Risks — Sherina Khalidi, Deezer
Level Up Your App Marketing: Measurement, Brand-Building, and Taking Risks — Sherina Khalidi, Deezer

Episode 111

On the podcast I talk with Sherina about why performance marketing eventually hits a ceiling, how to think about measure brand marketing, and why som…

1 year, 8 months ago

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