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Power Ups: Elevate Your Business With These Simple Tricks

Season 3 Episode 5

In the era of the internet and content saturation, finding a unique way to stand out from the competition is key to landing sales and building a loya…

4 years, 8 months ago

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The TSG Marketing Guide 2022

Season 3 Episode 4

Digital marketing is something that is difficult and hard to see success in without the knowledge of the market, but don’t worry because we’re here t…

4 years, 8 months ago

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Realistic, or Far-fetched? Your E-Commerce Goals for the Year

Season 3 Episode 3

It's too easy to set yourself up for (perceived) failure with unrealistic goals, but what metrics can you use to set achievable goals when it comes t…

4 years, 8 months ago

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Shooting for the Moon, but Reaching the Stars: an Interview with Punchmark's Best Selling Jewelry Retailer ft Graziella Fine Jewellery

Season 3 Episode 2

Selling fine jewelry online is a bigger challenge than selling shoes or costume jewelry. The luxury goods market requires a different type of e-comme…

4 years, 8 months ago

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Back Inside the Loupe

Season 3 Episode 1

And we're back! Now in its third season, In the Loupe is here to answer all your e-commerce and retail jeweler questions. If you've ever wondered how…

4 years, 9 months ago

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Wrapping Up 2021 - The Best Bits

Season 2 Episode 46

What a year it's been! We had so much fun making this podcast and sharing cool guests and helpful knowledge with you each week. This episode is a wra…

4 years, 9 months ago

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A Retailer's Guide to Pinterest ft. D. Geller & Son ft. Graziella Fine Jewellery

Season 2 Episode 45

Pinterest is seeing a huge surge in use for retail businesses, with tools that are on par or better than other social media platforms. It inhabits th…

4 years, 10 months ago

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Let's Talk With: Michael O'Connor, Director of Marketing at The Plumb Club

Season 2 Episode 44

Michael O'Connor has been there, done that, in the jewelry industry. He's worked as a designer, conceptualizing jewelry prior to the popularization o…

4 years, 10 months ago

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The Keys to Good Copy ft. Stephanie Momot

Season 2 Episode 43

Good copywriting doesn't stand out: it blends in. The copy on your website should act as a brand ambassador and point of connection with your custome…

4 years, 10 months ago

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What you should be doing THIS WEEK ahead of Black Friday

Season 2 Episode 42

The holidays are rapidly approaching (but you didn't really need us to tell you that). In the last-minute scramble to get ready for the flood of holi…

4 years, 11 months ago

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