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It's Time to Talk About TikTok Marketing

Season 3 Episode 35

The fastest growing social media platform is made to feel authentic, unpolished, and fun. However, all of these adjectives contrast starkly with how …

4 years ago

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Meet Edge Retail Academy ft. Sherry Smith

Season 3 Episode 34

Perhaps you are familiar with the phrase, "If it can't be measured, it doesn't matter"? Or maybe you've heard this one: "You can't fix what you can't…

4 years, 1 month ago

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In the Loupe Episode 100

Season 3 Episode 33

In the Loupe originally began under the name The Jeweler's Survival Kit, a podcast dedicated to coverage of the Pandemic's impact on the Jewelry Indu…

4 years, 1 month ago

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Made by Malyia ft. Malyia McNaughton

Season 3 Episode 32

Malyia McNaughton found her jewelry and lifestyle brand in 2014 to fill a gap in the market that she identified when she was searching out the perfec…

4 years, 1 month ago

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Diamond Diaries, Becoming a Jewelry Retail Influencer ft. Alex Schlindwein

Season 3 Episode 31

Alex Schlindwein is the Marketing Director and former General Manager of Kiefer Jewelers, but you might know her as @_diamond_diaries, her Instagram …

4 years, 1 month ago

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Why Everyone Needs to Be a LinkedIn Expert ft. Megan Crabtree

Season 3 Episode 30

The misfit of the social media sphere, LinkedIn has long served as the primary place for humble brags about promotions. However, Megan Crabtree belie…

4 years, 2 months ago

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An Interview with the Women’s Jewelry Association ft. Jennifer Markas

Season 3 Episode 29

Jennifer Markas, the Executive Director of the Women's Jewelry Association joins us this week to talk about the impact WJA is making in the industry …

4 years, 2 months ago

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The Starting of Picup Media's Empire ft. Picup Media

Season 3 Episode 28

You know them as brilliant minds behind one of the most transformative pieces of technology in jewelry e-commerce, the GemLightbox, but do you know t…

4 years, 2 months ago

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How to Host Million-dollar In-store Events ft. Megan Crabtree

Season 3 Episode 27

Preparation is the key to success, and also the key to a successful in-store event. Megan Crabtree has helped a number of jewelers take their in-stor…

4 years, 2 months ago

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Running a Jewelry Store ft. Stambaugh Jewelers

Season 3 Episode 26

If you're listening to this, chances are you already know that there's a lot more to running a jewelry store than just buying jewelry to sell to cust…

4 years, 2 months ago

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