Podcast Episodes
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Are You Fishing in the Right Pond?
Episode 195
Given these uncertain economic times we are in right now, Blair is asking if some creative firms might need to rethink the market they serve, looking…
1 year, 11 months ago
Leading in a Chaotic World
Episode 194
David shares his decision-making framework that will help agency principals make better decisions during chaotic times like these.
LINKS
"Leading i…
1 year, 11 months ago
Creating a Premium Pricing Culture
Episode 193
Pricing is a prison cell of our own making. And it's cultural. Blair has come up with a series of prompts as a creative exercise to help us all move …
1 year, 11 months ago
Building a Scalable Sales Strategy
Episode 192
David wants agency principals to develop new business plans which delivers more new leads with less labor so their organizations can have more contro…
2 years ago
Have We Hit Peak Strategy?
Episode 191
Blair thinks too many design firms and other service providers are trying too hard to raise prices by presenting themselves as more "strategic." Both…
2 years ago
What Tech Bros Get Right...and Wrong
Episode 190
David definitely doesn't want anyone to be like tech bros, but he has recognized a few things creative agencies might be able to learn from them.
2 years, 1 month ago
Turning Your Delivery Team Into a Sales Team
Episode 189
Blair has five steps creative agency leaders can take to turn their account managers, project managers, developers, engineers, and advisors into a so…
2 years, 1 month ago
Advising Clients Ethically
Episode 188
Whether you call yourself an advisor or consultant (or not), David has seven core ethical principles that should govern advisory work.
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"Advis…
2 years, 2 months ago
Just Stop Talking
Episode 187
The fact that sales people tend to talk too much is nothing new, but Blair has observed in recent client work just how profound of an effect this per…
2 years, 2 months ago
Working With a Maverick
Episode 186
When it comes to qualifications for ideal clients, David doesn't hear anyone talking about how agencies can benefit when the person across the table …
2 years, 3 months ago