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Lessons from Shopify 2.0 Upgrade, New Theme
Host Eric Bandholz's company, Beardbrand, recently completed a migration to Shopify 2.0 and a new premium theme, the fourth since its inception in 20…
3 years, 9 months ago
180 Marketing Founder: 4 Buckets to SEO
Search engine optimization for ecommerce boils down to four buckets. That's according to Jeff Oxford, founder of 180 Marketing, an Oregon-based firm.…
3 years, 9 months ago
PostPilot Is Klaviyo for Postcards
Apple's iOS 14 privacy changes have created a windfall for direct mail providers such as PostPilot. Owners Drew Sanocki and Michael Epstein explain h…
3 years, 9 months ago
PostPilot Is Klaviyo for Postcards
Apple's iOS 14 privacy changes have created a windfall for direct mail providers such as PostPilot. Owners Drew Sanocki and Michael Epstein explain h…
3 years, 9 months ago
Cocktail Syrup Manufacturer Pivots to DTC
Chris Harrison co-founded Liber & Co., a maker of cocktail syrups, in 2012. The Austin, Texas-based company thrived by selling mostly to bars and res…
3 years, 10 months ago
'Impossible Sleep' Makes Sleep Possible
Joel Runyon launched Impossible, a fitness and performance company, in 2010. The company sells digital training programs, apparel, and nutritional su…
3 years, 10 months ago
Fed-up Toy Company Responds to Knock-offs
Molson Hart launched Viahart, a manufacturer of educational toys, in 2010, selling mainly on Amazon. The company experienced repeated intellectual pr…
3 years, 10 months ago
Efficiency Pro: Happy People Are More Productive
Thanh Pham, the founder of Asian Efficiency, a productivity training company, once focused on efficiency to help folks get more done. Then he realize…
3 years, 10 months ago
Needing Deodorant, Curie Founder Made Her Own
In 2018 Sarah Moret, an accountant and athlete, couldn't find a suitable aluminum-free deodorant. So she made her own. Fast forward to 2022, and that…
3 years, 10 months ago
For Supply.co, EOS Is A-OK
Supply.co, a DTC seller of shaving supplies, endured a tough 2021, as did its founder, Patrick Coddou. By year's end, he was exhausted, burned out. H…
3 years, 11 months ago