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Walmart CMO William White on breaking through in a competitive landscape and using values as a brand guide | Modern Marketers
Season 1 Episode 8
This week on Modern Marketers, Walmart SVP and CMO William White joins Google's Joshua Spanier and Bethany Poole to talk about how he empowers his te…
2 years, 1 month ago
Hubspot CMO Kipp Bodnar on Compelling B2B Creative and Driving Business Results Quickly
Season 1 Episode 7
This week on Modern Marketers, Kipp Bodnar, CMO of Hubspot, joins Google's Joshua Spanier to discuss how to make B2B marketing creative better, how t…
2 years, 1 month ago
Colgate-Palmolive CDO Brigitte King on Creating a Test and Learn Culture and Being Courageous
Season 1 Episode 6
On this week's episode of Modern Marketers, Colgate-Palmolive's chief digital officer Brigitte King joins Google's Joshua Spanier and Bethany Poole t…
2 years, 2 months ago
Canva CMO Zach Kitschke on Achieving Big Marketing Goals and Sparking Virality
Season 1 Episode 5
This week, Canva CMO Zach Kitschke joins Google's Joshua Spanier and Bethany Poole to talk about the brand's product evolution over the years, and ho…
2 years, 2 months ago
Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting
Season 1 Episode 4
This week on Modern Marketers, Choreograph global CEO Evan Hanlon joins Joshua Spanier and Bethany Poole, global senior marketing director at Google,…
2 years, 3 months ago
Experian CMO Dacy Yee on Meeting Consumer Needs with Engaging Storytelling
Season 1 Episode 3
This week, Dacy Yee, Chief Marketing and Experience Officer at Experian Consumer Services, joins Joshua Spanier to discuss her consumer advocacy with…
2 years, 3 months ago
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg on Company Values and Brand Development | Modern Marketers
Season 1 Episode 2
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg, join Joshua Spanier to discuss balancing their various business models, updating brand po…
2 years, 4 months ago
Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative
Season 1 Episode 1
David Mogensen, VP of Marketing at Uber, joins Google's Joshua Spanier to discuss the balance of faith and science when it comes to media measurement…
2 years, 5 months ago