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Hubspot CMO Kipp Bodnar on Compelling B2B Creative and Driving Business Results Quickly
Hubspot CMO Kipp Bodnar on Compelling B2B Creative and Driving Business Results Quickly

Season 1 Episode 7

This week on Modern Marketers, Kipp Bodnar, CMO of Hubspot, joins Google's Joshua Spanier to discuss how to make B2B marketing creative better, how t…

1 year, 9 months ago

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Colgate-Palmolive CDO Brigitte King on Creating a Test and Learn Culture and Being Courageous
Colgate-Palmolive CDO Brigitte King on Creating a Test and Learn Culture and Being Courageous

Season 1 Episode 6

On this week's episode of Modern Marketers, Colgate-Palmolive's chief digital officer Brigitte King joins Google's Joshua Spanier and Bethany Poole t…

1 year, 10 months ago

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Canva CMO Zach Kitschke on Achieving Big Marketing Goals and Sparking Virality
Canva CMO Zach Kitschke on Achieving Big Marketing Goals and Sparking Virality

Season 1 Episode 5

This week, Canva CMO Zach Kitschke joins Google's Joshua Spanier and Bethany Poole to talk about the brand's product evolution over the years, and ho…

1 year, 10 months ago

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Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting
Choreograph CEO Evan Hanlon on Building Scale and the Importance of Experimenting

Season 1 Episode 4

This week on Modern Marketers, Choreograph global CEO Evan Hanlon joins Joshua Spanier and Bethany Poole, global senior marketing director at Google,…

1 year, 11 months ago

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Experian CMO Dacy Yee on Meeting Consumer Needs with Engaging Storytelling
Experian CMO Dacy Yee on Meeting Consumer Needs with Engaging Storytelling

Season 1 Episode 3

This week, Dacy Yee, Chief Marketing and Experience Officer at Experian Consumer Services, joins Joshua Spanier to discuss her consumer advocacy with…

1 year, 11 months ago

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Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg on Company Values and Brand Development | Modern Marketers
Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg on Company Values and Brand Development | Modern Marketers

Season 1 Episode 2

Zola CEO & Founder, Shan-Lyn Ma and CMO, Victoria Vaynberg, join Joshua Spanier to discuss balancing their various business models, updating brand po…

2 years ago

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Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative
Uber VP of Marketing, David Mogensen on Connecting Marketing Strategy to Great Creative

Season 1 Episode 1

David Mogensen, VP of Marketing at Uber, joins Google's Joshua Spanier to discuss the balance of faith and science when it comes to media measurement…

2 years ago

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