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EP 467: Why Your Facebook Ads Attract the Wrong Leads
Getting leads is not the same as getting the right leads. In this episode, I break down why some ads pull in the wrong people, what causes it, and ho…
2 months ago
EP 466: How To Create Scroll-Stopping Instagram Reels Ads
Instagram Reels ads deserve more attention than a lot of advertisers are giving them. In this episode, I cover what helps a Reels ad actually hold at…
2 months, 1 week ago
EP 465: Why Some Facebook Ads Never Have A Chance
Some Facebook and Instagram ads struggle long before they ever go live. In this episode, I talk about why certain ads are set up to fail from the sta…
2 months, 2 weeks ago
EP 464: Fix Your Offer Before Your Ads?
A lot of advertisers jump straight into creatives, targeting, and campaign setup. But before any of that, your offer has to make sense in the marketp…
2 months, 3 weeks ago
EP 463: When NOT To Run Facebook Ads
Facebook and Instagram ads can be powerful, but that does not mean they are always the right move at the right time. In this episode, I break down a …
2 months, 4 weeks ago
EP 462: Stop Copying Competitors' Facebook Ads
In this episode, I explain why copying competitor Facebook and Instagram ads can backfire. We'll talk about how to study competitors the smart way wi…
3 months ago
EP 461: My Exact Retargeting Strategy in 2026
In this episode, I walk through how I am doing retargeting ads in 2026, when I use it, when I don't, how I layer audiences, and how I'm doing creativ…
3 months, 1 week ago
EP 460: The Real Reason Many Facebook Ads Fail
Most advertisers blame Facebook when their ads don't work. But what if the real problem isn't your targeting, your budget, or even your creative? In …
3 months, 2 weeks ago
EP 459: You're Testing Facebook Ads Wrong
Bad Facebook & Instagram ad testing creates confusion, not clarity. When too many variables change at once, you never know why something worked, or w…
3 months, 4 weeks ago
EP 458: How To Spot Facebook Ad & AI Scammers
The Facebook ads and AI space is flooded with scammers and bad advice that looks legitimate. In this episode, I break down the biggest red flags I se…
4 months ago