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How To Know If You're Ready To Hire Offshore

Season 9 Episode 481

Most Shopify brands hire offshore for the wrong reason, and it often costs them double what they think they're saving.

In this episode, Nicolas Bivero…

6 hours ago

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Your Products Have Beautiful Names. AI Has No Idea What They Are.

Season 9 Episode 480

AI search drives just 1 to 5% of your traffic today, but it converts far better than the rest. Here's how Shopify brands get recommended.

In this epis…

1 week ago

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Why Your Best Sales Month Might Be Draining Your Cash

Season 9 Episode 479

De minimis is gone and tariffs are squeezing Shopify brands manufacturing overseas, but cash flow is still the real bottleneck.

In this episode, Izzy …

2 weeks ago

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Get Found in ChatGPT and Claude, Not Just Google: The Content-Led Growth Playbook

Season 9 Episode 478

AI assistants don't care what page you rank on. They care whether your Shopify product data is structured to be found.

In this episode, Morten Poulsen…

3 weeks ago

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Billions of Popup Views Later: What Actually Converts Anonymous Traffic

Season 9 Episode 477

Bigger discounts don't win. Shopify brands offering 10% off in email pop-ups see better revenue per visitor than those offering 15%.

In this episode, …

4 weeks ago

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Glossier's Former CTO on Why Your AI Doesn't Actually Know Your Business

Season 9 Episode 476

Your AI tools don't actually know your ecommerce business, and that's why the answers sound confident but the numbers are wrong.

In this episode, Brya…

1 month ago

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Copycats Are Stealing 20% of Your Revenue and AI Just Made It Worse

Season 9 Episode 475

Counterfeiters can now clone your Shopify product, listing, and website in minutes using AI, and most brands never see the revenue leak coming.

In thi…

1 month ago

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From Phone Photo to Full Content Kit: How Shopify Brands Are Using AI Product Photography and Video

Season 9 Episode 474

Reshooting every season for your Shopify store? Dreem turns one phone photo into a full product content kit, no studio required.

In this episode, Sam …

1 month, 1 week ago

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150,000 AI Shoppers Vote on Your Ad Before You Spend a Dollar

Season 9 Episode 473

Small and mid-sized Shopify brands have been priced out of the pro-level ad testing that eight-figure DTC brands rely on.

In this episode, Armen Mkrtc…

1 month, 1 week ago

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The TikTok Shop Halo Effect: How Creator Content Lifts Amazon, Retail, and Your Store

Season 9 Episode 472

Acquisition costs creeping up? If you're a Shopify brand treating creators as a gamble, TikTok Shop is turning them into a measurable acquisition cha…

1 month, 2 weeks ago

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