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Why Real-Time Bidding Is Retail Media's Next Frontier
Why Real-Time Bidding Is Retail Media's Next Frontier

This episode delves into the current landscape of retail media where Amazon and Walmart dominate market share, yet there are over 70 competing retail…

1 year, 1 month ago

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I Tested Amazon's AI Shopping Agent That Buys From Other Websites
I Tested Amazon's AI Shopping Agent That Buys From Other Websites

In this episode, we delve into Amazon's new 'Buy for Me' feature, currently in beta for select US customers. 'Buy for Me' allows users to purchase di…

1 year, 1 month ago

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Panel: New and exciting retail media metrics
Panel: New and exciting retail media metrics

In this panel episode, retail media leaders discuss the evolving landscape of metrics in the industry. Josh Clarkson,Global Lead for Retail Media at …

1 year, 1 month ago

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Scouting For Tech: Lessons From Schwarz
Scouting For Tech: Lessons From Schwarz

In this episode, we delve into key insights from an interview with Mirko Saul, the SVP of Innovation at Schwarz Digital, featured on the Off Bounds p…

1 year, 1 month ago

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Nova Act: What Amazon's Agentic AI Means for the Future of retail
Nova Act: What Amazon's Agentic AI Means for the Future of retail

In this episode, we explore Amazon's recent launch of Nova Act, a developer tool for AI agents designed to facilitate various internet-based actions,…

1 year, 1 month ago

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Home Depot’s Retail Media Chief Puts Suppliers At The Center
Home Depot’s Retail Media Chief Puts Suppliers At The Center

In this episode, we discuss a Forbes article written by our host Kiri Masters about Home Depot's distinctive strategy in the retail media landscape. …

1 year, 1 month ago

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Panel episode: Overcoming failure in retail media roles
Panel episode: Overcoming failure in retail media roles

In this episode, we delve into how failure serves as feedback in retail media, turning initial setbacks into strategic successes. Brand leaders share…

1 year, 1 month ago

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Spotting Retail Media 'Imposter' Job Candidates Before They Burn You
Spotting Retail Media 'Imposter' Job Candidates Before They Burn You

In this episode, the host Kiri Masters' recalls a surprising incident where two star employees were found working for both their agency and a competi…

1 year, 2 months ago

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Panel episode: How to convince someone that ROAS is not the answer
Panel episode: How to convince someone that ROAS is not the answer

This episode tackles the common industry fixation on Return on Ad Spend (ROAS), exploring how retail media leaders achieve growth by shifting focus a…

1 year, 2 months ago

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The Alexa+ Optimization Playbook For Brands
The Alexa+ Optimization Playbook For Brands

In this episode, the host Kiri Masters explores the implications of Amazon's Alexa Plus on brand strategies and product discovery. Building on Kiri's…

1 year, 2 months ago

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