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AI Shopping Hits 75% Adoption ['Snips' from Retailgentic]
AI Shopping Hits 75% Adoption ['Snips' from Retailgentic]

In this 'Snips' format, I provide commentary to highlights from a recent episode of the Retailgentech podcast, where host Scott Wingo spoke with Meli…

1 year ago

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The Lazy Girl's Guide to Social Commerce
The Lazy Girl's Guide to Social Commerce

Domino’s might have been ahead of its time when it launched 'Anywhere' ordering back in 2015, but today, social commerce is taking convenience to the…

1 year ago

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Why 'Omnichannel' Misses the Point [New Research From The Digital Shelf Institute]
Why 'Omnichannel' Misses the Point [New Research From The Digital Shelf Institute]

We’ve all heard the buzzword 'omnichannel' tossed around, but what if it’s the wrong way to think about digital commerce? In this episode, I dive int…

1 year ago

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Managing a Multi-Retailer RMN Stack (Part 3 of 3)
Managing a Multi-Retailer RMN Stack (Part 3 of 3)

Over the past two weeks, I’ve been sitting down with Cody Tusberg, EVP of Connected Commerce and Retail Media Services at Acosta Group, to dig into s…

1 year ago

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Underrated Advice For Choosing A Retail Media Agency Partner [Panel]
Underrated Advice For Choosing A Retail Media Agency Partner [Panel]

Choosing the right retail media agency can be a make or break decision, but most brands are asking the wrong questions. In this episode, I called on …

1 year ago

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Building Retail Media Federations: Foundations and Barriers (Part 3)
Building Retail Media Federations: Foundations and Barriers (Part 3)

Retail media federations sound like a no-brainer: retailers pooling their audiences and inventory to attract bigger ad dollars while keeping their un…

1 year ago

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Meet The First Retail Media Federations & Consortiums (Part 2)
Meet The First Retail Media Federations & Consortiums (Part 2)

Last week’s big announcement from Best Buy caught my attention. Not just because of its splashy branding moves with gaming and sports, but because it…

1 year ago

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Growth Beyond Amazon: Tapping Into Retail Media's Broader Opportunities (Part 2 of 3)
Growth Beyond Amazon: Tapping Into Retail Media's Broader Opportunities (Part 2 of 3)

Amazon may dominate the retail media landscape, but is your brand missing growth opportunities by focusing too narrowly? In the second installment of…

1 year, 1 month ago

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ROAS Isn’t Enough — The Buyer’s Checklist for Retail Media
ROAS Isn’t Enough — The Buyer’s Checklist for Retail Media

Too often, retail media performance gets boiled down to a single number: ROAS. But is that really enough to guide smart investment decisions? In this…

1 year, 1 month ago

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The Retail Media Doom Loop
The Retail Media Doom Loop

Retail media has exploded in recent years, but is it already falling into a dangerous cycle? In this episode, I share highlights from a recent Linked…

1 year, 1 month ago

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