Podcast Episodes

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The PR Data Revolution: Data Journalism, AI and Storytelling with Alex Waddington
The PR Data Revolution: Data Journalism, AI and Storytelling with Alex Waddington

Season 1 Episode 11

Is data the "killer of creativity" or its greatest fuel? In this episode of PR in the Real World, Alex Waddington of Whetstone Communications shares …

1 year, 4 months ago

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Employee Ownership Done Right with Caroline Noblett
Employee Ownership Done Right with Caroline Noblett

Season 1 Episode 10

How do you transition from being "the boss" to being part of an employee-owned collective? In this episode of PR in the Real World, we explore the ri…

1 year, 4 months ago

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Securing Broadcast Coverage: Radio Power, TV Realities and Media Training with Phil Caplin
Securing Broadcast Coverage: Radio Power, TV Realities and Media Training with Phil Caplin

Season 1 Episode 9

Why is radio often a more powerful PR tool than TV breakfast shows? In this episode of PR in the Real World, Phil Caplin, founder of Broadcast Revolu…

1 year, 4 months ago

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Redefining the PR Playbook with Nigel Sarbutts
Redefining the PR Playbook with Nigel Sarbutts

Season 1 Episode 8

Is the traditional "pyramid" PR agency dead? In this episode of PR in the Real World, Nigel Sarbutts, founder of The PR Cavalry, explains why the ind…

1 year, 4 months ago

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Marketing-Led Comms: Audience Strategy and Team Transformation with Clare Coupe
Marketing-Led Comms: Audience Strategy and Team Transformation with Clare Coupe

Season 1 Episode 7

How do you transition a massive public sector communications team from a "Cinderella service" to a strategic powerhouse? In this episode of PR in the…

1 year, 4 months ago

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Strategic Problem Solving and Stakeholder Management with Shirah Bamber
Strategic Problem Solving and Stakeholder Management with Shirah Bamber

Season 1 Episode 6

What do you do when the "computer says no" in communications? In this episode of PR in the Real World, we sit down with Shirah Bamber, Director at Al…

1 year, 5 months ago

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PR on the Policing Frontline: Crisis, Resilience and Proving Trust with Liz Riding
PR on the Policing Frontline: Crisis, Resilience and Proving Trust with Liz Riding

Season 1 Episode 5

How do you manage the narrative when the stakes aren't just sales, but public safety and trust? In this episode of PR in the Real World, we go inside…

1 year, 5 months ago

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Verbal PR and Business Storytelling: Finding Your Voice with Andrew Thorp
Verbal PR and Business Storytelling: Finding Your Voice with Andrew Thorp

Season 1 Episode 4

How do you move from "Death by PowerPoint" to becoming a high-impact communicator? In this episode of PR in the Real World, we sit down with Andrew T…

1 year, 6 months ago

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The Key to Place Branding Success with Rachel Bayley
The Key to Place Branding Success with Rachel Bayley

Season 1 Episode 3

How do you transform a town’s reputation from a "former mill town" to a thriving hub for investment and creativity? In this episode of PR in the Real…

1 year, 6 months ago

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PR Measurement and Evaluation – with Steph Bridgeman
PR Measurement and Evaluation – with Steph Bridgeman

Season 1 Episode 2

How do you measure the intangible value of PR in a digital-first world? In this episode of PR in the Real World, Steph Bridgeman, founder of Experien…

1 year, 7 months ago

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