Podcast Episodes
Back to SearchEp.278 How Zara Makes Billions By Not Guessing What You’ll Buy
Season 2 Episode 19
How Zara Makes Billions By Not Guessing What You’ll Buy
Most fashion brands gamble on trends months in advance.
Not Zara.
Zara built a supply chain so …
7 months ago
Ep.277 How Apple Trains You to Pay More—And Feel Good About It
Season 2 Episode 18
How Apple Trains You to Pay More—And Feel Good About It
Apple doesn’t just sell products. It sells desire.
From the minimalist stores to product launc…
7 months, 1 week ago
Ep.276 The Costco Strategy: Why Less Choice Makes You Spend More
Season 2 Episode 17
The Costco Strategy: Why Less Choice Makes You Spend More
Walk into Costco and you won’t find 30 brands of peanut butter—maybe just two.
That’s not a …
7 months, 1 week ago
Ep.275 Cognitive Reframing: Train Your Brain to Handle Anything
Season 2 Episode 16
Cognitive Reframing: Train Your Brain to Handle Anything
Your brain doesn’t experience events—it experiences the meaning you attach to them.
A deal fa…
7 months, 1 week ago
Ep.274 Mental Contrast: The Science of Motivation That Actually Works
Season 2 Episode 15
Mental Contrast: The Science of Motivation That Actually Works
Visualization alone can backfire. Research shows that when people only imagine success…
7 months, 1 week ago
Ep.273 The Zorro Circle: How to Regain Control When You Feel Overwhelmed
Season 2 Episode 14
The Zorro Circle: How to Regain Control When You Feel Overwhelmed
In the movie Zorro, the young hero is drowning in chaos—until his mentor draws a sm…
7 months, 1 week ago
Ep.272 The Eisenhower Matrix: Why You’re Busy But Not Productive
Season 2 Episode 13
The Eisenhower Matrix: Why You’re Busy But Not Productive
Dwight Eisenhower once said: “What is important is seldom urgent, and what is urgent is sel…
7 months, 2 weeks ago
Ep.271 The Picasso Mindset: Why Volume Beats Perfection
Season 2 Episode 12
In 2015, a single Picasso ceramic sold for over $1 million — but he created more than 50,000 pieces in his lifetime. His genius wasn’t perfection; it…
7 months, 2 weeks ago
Ep.270 How McDonald’s Makes More from Real Estate Than Burgers
Season 2 Episode 11
McDonald’s: Burgers Are the Side Hustle
McDonald’s isn’t just selling Big Macs—it’s one of the largest real estate companies in the world.
7 months, 2 weeks ago
Ep.269 Why Amazon Loses Money on Shipping—On Purpose
Season 2 Episode 10
Amazon: Losing Money to Make a Fortune
Amazon knows shipping is expensive—and often loses money on it. But it’s strategic:
7 months, 2 weeks ago