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From Just Do It to Why Do It: The Fall of Nike
This week on Art of the Brand, Camille and Phillip take aim at the giants: Nike’s “Why Do It” campaign, Target’s mushy middle, department stores stuc…
8 months, 1 week ago
How Lip Balm Became the #1 Beauty Product
This week on Art of the Brand, Camille and Phillip break down the smartest and dumbest moves in beauty and wellness right now. Summer Fridays turned …
8 months, 2 weeks ago
Why Luxury Brands Are Dying (and What Founders Can Learn)
This week on Art of the Brand, Camille and Phillip unpack why luxury brands like Louis Vuitton are chasing beauty counters, why Abercrombie’s NFL dea…
8 months, 3 weeks ago
The Caitlin Clark Problem No One Wants to Talk About
In this episode of Art of the Brand, Camille and Phillip unpack the branding disaster unfolding inside the WNBA. Instead of embracing Caitlin Clark—t…
9 months ago
This Is Why You’re Not Growing
In this episode of Art of the Brand, Camille and Phillip tear apart the myths holding founders back from growing in saturated markets. From ELF’s con…
9 months, 1 week ago
The Fear of Posting Is Costing You More Than You Realize
This episode of Art of the Brand is a reality check for every founder, creator, and high-performer who's feeling stuck—even when they’re doing everyt…
9 months, 3 weeks ago
The Fitness Industry Is Broken. We’re Building What Comes Next.
Jenna and Jeff York aren't your typical gym founders—and AVANT isn’t a typical fitness club. In this episode, they reveal how years of business exper…
10 months ago
The Influencer Era Is Over! This Lawsuit Proves It.
In this episode of Art of the Brand, Camille and Phillip dig into the collapse of trust across today’s biggest brands—from the Alo Yoga influencer la…
10 months, 3 weeks ago
From Zero to 3.5 Million Followers: Nathan Chan on Building Foundr Into a Global Media Powerhouse
In this episode of The Art of the Brand, Camille Moore sits down with Nathan Chan, the powerhouse behind Foundr—the media brand followed by over 3.5 …
11 months ago
Branding vs. Marketing: Why ROI Thinking Is Breaking Your Business
In this episode of Art of the Brand, Camille and Phillip break down one of the most misunderstood topics in business today: the difference between br…
11 months, 1 week ago