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Grammar Wars: When to Break the Rules
Episode 71
As marketers, journalists, and PR experts, we know a thing or two about proper grammar. But sometimes, breaking the rules just feels right. The Fireb…
1 year, 9 months ago
Why PR Measurement is Broken
Episode 70
Compared to bigger, more established brands, startups face unique challenges when it comes to measuring the impact of their PR efforts. So much so th…
1 year, 10 months ago
Startup Marketing Predictions for 2025
Episode 69
As we usher in a new year, our team wanted to continue the tradition of reviewing our industry trend predictions from the previous year, seeing where…
1 year, 10 months ago
The Biggest News of 2024
Episode 68
2024 had a lot in store when it came to the news stories that shaped our industry. The Firebrand team dives into the re-election of Donald Trump, the…
1 year, 10 months ago
Startup Strategies for 2025: Navigating Social Shifts, AI, and PR Measurement
Episode 67
The marketing and PR world is in a constant state of evolution, with seismic shifts in the industry happening as we speak. From mega-mergers to platf…
1 year, 10 months ago
The Changing Role of the CRO with Daniel Rock
Episode 66
The role of the Chief Revenue Officer (CRO) has evolved considerably in recent years, becoming a critical position for driving growth and aligning ke…
1 year, 11 months ago
Working with Your VC with Nate Martins
Episode 65
With nearly 11% of all deals closing in December, fostering a successful partnership with your VC will be at the forefront of many startups' minds. N…
1 year, 11 months ago
The Rules of Rapid Response in PR
Episode 64
In the fast-paced world of breaking news, the ability to quickly insert your brand’s voice and expertise can make all the difference. This week, the …
1 year, 11 months ago
The State of Podcasting
Episode 63
With more and more B2B brands entering the podcasting space every day, you may be wondering what one can really gain from joining the pool of podcast…
1 year, 11 months ago
The Lost Art of B2B Product PR
Episode 62
Ten years ago, the world of B2B product PR looked very different than it does today. There has been a shift from treating product news as a story in …
2 years ago