Episode 386
Anne Handley is not here to bash AI—she actually uses it—but she is here to warn us about what happens when we use it too early, too often, and for the wrong reasons. Jay Schwedelson gets into it wit…
Published on 4 months, 3 weeks ago
Episode 385
Ever trusted an AI-generated stat only to get called out? Jay Schwedelson drops the one prompt that keeps bogus numbers out of your deck:
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“Give me stats for ___, but clearly label them as either sour…Published on 4 months, 3 weeks ago
Episode 384
Not gonna lie, this one gets real. Jay Schwedelson and Daniel Murray go beyond the usual follower-count talk to break down what really matters when it comes to audience size—and what doesn’t. Social …
Published on 4 months, 3 weeks ago
Episode 383
Instagram just changed the game by making posts searchable on Google—and Jay Schwedelson is here to tell you why it matters way more than you think. Plus, he breaks down the most overlooked, no-cost …
Published on 4 months, 3 weeks ago
Episode 382
Jay Schwedelson finally found someone who might just have the answer to his time struggles: Rebecca Shaddix. She’s not only a Forbes contributor and the force behind UCLA's Women in Tech research, bu…
Published on 4 months, 3 weeks ago
Episode 381
Trying to get attention for a new product or newsletter and hearing crickets? Jay Schwedelson drops a simple mindset shift that can actually double or triple conversions—without changing your offer. …
Published on 5 months ago
Episode 380
Memes aren’t just for Gen Z or internet junkies—they’re a real-deal marketing tool, and Jay Schwedelson teams up with Daniel Murray to break down exactly why. From condiment debates to viral ad strat…
Published on 5 months ago
Episode 379
How to Make Your Own Custom GPT (in under 10 minutes):
Upgrade to ChatGPT Plus ($20/month).Go to chat.openai.com, click “Explore GPTs” on the left sidebar.Hit “Create” in the top right corner.Fill in …Published on 5 months ago
Episode 378
You might not think running marketing for over 130 wildly different restaurants sounds like fun, but Jay Schwedelson finds out that for Jennifer Bell, it’s exactly that. From Michelin-starred fine di…
Published on 5 months ago
Episode 377
Marketing doesn’t always have to be sunshine and sparkle—sometimes a little “doom” drives way more clicks. Jay Schwedelson digs into fresh data showing that negative words, emojis, and angles can out…
Published on 5 months ago
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