Podcast Episodes

EP. 32- LOVE IS BLIND Stars in YOUR Marketing??? Insider Scoop on Influencer Marketing w/ Courtney Bagby of Little Red Management l Expert Quick Tips

Season 1 Episode 32

In this episode of the Do This, Not That marketing podcast, Jay interviews Courtney Bagby, founder of Little Red Management, an influencer talent management agency. They discuss how the influencer ma…

Published on 2 years ago

EP. 31- BORING! You’re Doing LinkedIn WRONG! l Ask Us Anything

Season 1 Episode 31

In this short midweek episode of the "Do This, Not That" podcast, host Jay Schwedelson and producer Kristen Nagle answer one work-related question and one ridiculous question submitted by listeners. …

Published on 2 years, 1 month ago

EP. 30- THIS WORKS! EMOJIS for B2B and B2C! The Details… I Jay's Scoop

Season 1 Episode 30

This podcast is all about using emojis effectively in marketing emails and other digital content. Jay provides data and convincing examples of how emojis can help grab attention and boost engagement,…

Published on 2 years, 1 month ago

EP. 29- EASY Win-Back Tactic!!! l Ask Us Anything

Season 1 Episode 29

In this short episode of the "Do This, Not That" podcast, hosts Jay Schwedelson and Kristin Nagel tackle one business question and one fun question related to Thanksgiving. Listeners can expect tips …

Published on 2 years, 1 month ago

EP. 28- INSTANT BOOST! ‘From’ More Important Than Subject Line?? | Jay's Scoop

Season 1 Episode 28

In this episode of 'Do This, Not That', Jay delves into the power of multi-identities and testing various from names, drawing inspiration from big players like Apple. Don't miss out on leveraging thi…

Published on 2 years, 1 month ago

EP. 27- GIFTING=SALES! w/ Sendoso Founder Kris Rudeegraap l Expert Quick Tips

Season 1 Episode 27

In this episode, Jay interviews Kris Rudeegraap, Co-Founder and CEO of Sendoso, about using gifting and direct mail to stand out in sales and marketing. They discuss the power of sending physical gif…

Published on 2 years, 1 month ago

EP. 26- AGGRESSIVE? Maybe…but it WORKS! [5 min Quick Tip] l Ask Us Anything

Season 1 Episode 26

In this episode of the Do This, NOT That podcast, Jay Schwedelson answers two questions: one work question, and one ridiculous question.

Jay shares valuable tips and advice for email marketers looking…

Published on 2 years, 1 month ago

EP. 25- OPEN RATES are DEAD! WRONG!!! l Jay's Scoop

Season 1 Episode 25

In this episode of Do This, NOT That, Jay discusses the value of email tracking metrics like open and clickthrough rates. He explains why open rates are still important directional metrics, despite c…

Published on 2 years, 1 month ago

EP. 24- Is 100% Improvement a WIN??? l Ask Us ANYTHING

Season 1 Episode 24

In this short episode of "Do This, NOT That- Ask Us ANYTHING", host Jay talks with producer Kristen Nagel about improving webinar registration and who they would want to play themselves in a movie ab…

Published on 2 years, 1 month ago

EP. 23- You're Ignoring Your BEST Prospects l Jay's Scoop

Season 1 Episode 23

In this episode, Jay talks about the importance of not ignoring your best prospects in email marketing. He shares data showing that a significant percentage of clicks happen after an offer expires, a…

Published on 2 years, 1 month ago