Podcast Episodes
Back to Search
EP. 12- 20% INCREASE IN CLICKS!! Simple Call-To-Action Changes THAT WORK! l Jay's Scoop
Season 1 Episode 12
In this episode of Do This Not That, Jay dives into the importance of call-to-action (CTA) buttons in marketing campaigns. He explains why the specific wording you use on CTA buttons can greatly impa…
Published on 2 years, 3 months ago
EP. 11- The EASIEST Tweaks That Make MASSIVE Impact l Jay's Scoop
Season 1 Episode 11
In this episode of Do This, NOT That, Jay shares simple yet impactful marketing tips that can help increase engagement and performance for email, social media, and other campaigns. Listeners can expe…
Published on 2 years, 3 months ago
EP. 10- WRONG! You’re Thinking About CONTENT Marketing all WRONG!
Season 1 Episode 10
In this episode, Jay dives into the world of content marketing and the power of repurposing.
Learn why you don't need to constantly come up with new ideas and how to make the most of your best-perfor…
Published on 2 years, 3 months ago
EP. 9- 99% of Marketers Are Missing These EASY Newsletter Engagement Tricks l Jay's Scoop
Season 1 Episode 9
In this episode of Do This Not That, host Jay provides tips and strategies for creating more engaging email newsletters. He first advocates for the importance of having a newsletter, even if you don'…
Published on 2 years, 3 months ago
EP. 8- Landing in the Spam Folder? This Could Be Why... w/ Brian Minick from ZeroBounce l Expert Quick Tips
Season 1 Episode 8
In this episode of the Do This Not That podcast, host Jay Schwedelson speaks with Brian Minick, COO of Zero Bounce, about email validation and ways to improve email marketing performance. They discus…
Published on 2 years, 3 months ago
EP. 7- LinkedIn HACKS Influencers Don't Want You To Know l Jay's Scoop
Season 1 Episode 7
In this episode, Jay unveils his approach to elevating LinkedIn engagement, promising real-time and measurable improvements.
His approach includes unconventional advice like "Nobody cares about whate…
Published on 2 years, 3 months ago
EP. 6- Best Offers in 2023 That ACTUALLY Convert l Jay's Scoop
Season 1 Episode 6
Join us on this week's episode as Jay discusses the essential need for marketers to adapt to changing consumer behaviors and preferences.
"Sometimes marketers be like, oh, this channel doesn't work. …
Published on 2 years, 3 months ago
EP. 5- "I'm Not A Writer" & Other Lies You're Believing w/ Ann Handley from MarketingProfs l Expert Quick Tips
Season 1 Episode 5
In this enlightening episode of 'Do This, Not That,' host Jay chats with best-selling author and marketing leader Ann Handley in a podcast that's brimming with wisdom on content marketing, writing st…
Published on 2 years, 3 months ago
EP. 4- Unsubscribes are GOOD?!?! Email MYTH busted! l Jay's Scoop
Season 1 Episode 4
Unsubscribes are GREAT for marketers!
People only unsubscribe from emails primarily for 2 reasons.
Their life has changed and they are no longer in marketThey forgot about your company and are cleaning…Published on 2 years, 4 months ago
EP. 3- INCREASE Marketing ROI with Human Behavior Hacks! w/ Nancy Harhut of HBT Marketing l Expert Quick Tips
Season 1 Episode 3
The unconscious mind drives behaviors, making it crucial for marketers to understand and tap into these subconscious drivers.
And in this episode of Do This, Not That!, you'll learn 3 quicks tips from…
Published on 2 years, 4 months ago