Podcast Episodes
Back to SearchMoz Exec: Is SEO Dead or Stronger Than Ever in the Age of AI? - Jonathan Berthold
Season 1 Episode 684
E684: Jonathan Berthold, a senior executive at SEO data company, Moz, joins the pod! We go deep into one of the biggest questions in digital marketin…
1 year, 5 months ago
Google's AI Overviews Stole My Entire Page
Season 1 Episode 683
E683: Google's AI overviews took my entire page, rewrote it, and gave it right there in the Google results - the whole thing - so that searchers woul…
1 year, 5 months ago
Stop Losing SEO Traffic: How to Measure and Fix Pogo Sticking
Season 1 Episode 682
E682: How to measure pogo sticking in SEO and how to fix it!
Plus more SEO questions from the audience…
Question 1: Should you change the name of you…
1 year, 5 months ago
Is Blog SEO Necessary for Topical Authority?
Season 1 Episode 681
E681: Is blog SEO - doing search engine optimization with a blog and top-of-funnel SEO'd articles - necessary for building topical authority?
Topical…
1 year, 5 months ago
What the Latest Google Core Update Really Changed
Season 1 Episode 680
E680: The dust has settled on the March 2025 Google Core Algorithm Update. Here's what actually changed.
In this episode, I break down the biggest wi…
1 year, 5 months ago
Is Google Actively Making Search Results Worse to Get More Ad Clicks?
Season 1 Episode 679
E679: There's a growing theory that Google is intentionally degrading its search results to drive more ad clicks and revenue. Is this actually true?
…1 year, 5 months ago
Should You Use Google's Disavow Tool in 2025?
Season 1 Episode 678
E678: The disavow tool in Google Search Console lets you tell Google to ignore "toxic" backlinks. But is this actually useful in 2025?
I break down w…
1 year, 5 months ago
The Compounding Effect of Daily Effort
Season 1 Episode 677
E677: This is for if you want to stick with something long enough to see results… if you're seeking the 1% daily improvements that compound A TON ove…
1 year, 5 months ago
Reddit Parasite SEO: The 2 Mistakes Everybody Makes
Season 1 Episode 676
E676: Reddit parasite SEO - using Reddit to rank your brand for your keywords - is attempted by many SEOs and marketers.
But there are two mistakes e…
1 year, 5 months ago
How to Humanize ChatGPT Content
Season 1 Episode 675
E675: How to make ChatGPT output sound human.
First, I give a high-level prompt to use in your ChatGPT settings.
Then I give words to avoid, the best…
1 year, 5 months ago