Podcast Episodes
Back to SearchWhy You're Not Ranking on Google: Top 3 SEO Mistakes Explained
Season 1 Episode 707
E707: The top 3 reasons brands are not ranking on Google - explaining the most common SEO mistakes.
Lots of people attribute mistake #3 to mistake #1…
1 year, 4 months ago
State of Search 2025: The 4 Most Eye-Opening SEO & Content Trends
Season 1 Episode 706
E706: The State of Search 2025 report from Datos and SparkToro just came out. I walk through four of the most eye-opening graphs, sharing what they r…
1 year, 4 months ago
How to Choose the Right Domain Name for SEO (And Avoid Big Mistakes)
Season 1 Episode 705
E705: I explain how to choose the right domain name for SEO and what mistakes to avoid.
Topics covered:
- Which domains can harm your SEO
- How to se…
1 year, 4 months ago
The Great SEO Decoupling: Why Clicks Are Dropping (And How to Adapt)
Season 1 Episode 704
E704: Clicks are going down while impressions rise. Google's AI Overviews are changing how users interact with search results.
I explain what's happe…
1 year, 4 months ago
Crushing SEO as a Small Business with AI & Content Marketing - David Kelly
Season 1 Episode 703
E703: How Hawaiian South Shore, a 30-year-old local surf shop in Honolulu, has built an SEO strategy that helps them rank at the top of Google for hu…
1 year, 4 months ago
How to Bury a $55M Lawsuit with SEO
Season 1 Episode 702
E702: In this episode, I share how SEO can be used to make negative news harder to find. Using parasite SEO and strategic social media publishing, in…
1 year, 4 months ago
AI Content Penalties Are Here - What Google Really Wants
Season 1 Episode 701
E701: Google is penalizing sites for mass AI-generated content. In this follow-up to episode 699, I answer listener questions about Google's scaled c…
1 year, 4 months ago
The Google Business Profile SEO Hack No One's Using
Season 1 Episode 700
E700: I share a simple SEO strategy that helps service businesses drive more qualified traffic and improve rankings with minimal effort.
It centers a…
1 year, 4 months ago
Google's AI Crackdown: What It Means & How to Stay Safe
Season 1 Episode 699
E699: There are fresh reports that Google has started issuing more manual penalties for websites using large amounts of AI-generated content.
To help…
1 year, 4 months ago
How to Do SEO for Healthcare: Local Rankings, Patient Trust, Doctors, and HIPAA
Season 1 Episode 698
E698: What actually works when doing SEO for healthcare businesses. Whether you're helping a small clinic or a local service provider, this episode c…
1 year, 4 months ago