Podcast Episodes
Back to SearchExact Match Domains (EMDs) May Not Be What People Think
Season 1 Episode 627
E627: Last year, exact match domains (EMDs) - domains that have your exact keyword in them - were going viral.
Domains like:
BuyLaptopsOnline .com
Ch…
1 year, 4 months ago
New Research: Google Search Grew 21%+ in 2024; Receives ~373X More Searches Than ChatGPT
Season 1 Episode 626
E626: New research shows not only is Google NOT dying, it is thriving.
Google Search - up 21% in 2024.
As is Google Images, Google News, and Google M…
1 year, 4 months ago
Bad Reviews on Google Maps Are Way Worse Than People Think
Season 1 Episode 625
E625: This is what happens if you get bad reviews on Google Maps. They should be avoided at all costs!
+ Other "SEO hacks" from members of Search Eng…
1 year, 4 months ago
Making SEO Viral - Matt Diamante
Season 1 Episode 624
E624: Matt Diamante shares how he grew to 250,000+ followers on Instagram with hundreds of millions of views, exclusively making SEO content.
As well…
1 year, 4 months ago
Accordions in SEO: Did Google Lie About Ranking Hidden Content?
Season 1 Episode 623
E623: Google publicly claimed that text hidden within accordions or tabs or other expandable elements was treated equally as text that is fully visib…
1 year, 4 months ago
Entrepreneur Subreddit Explains Why Most SEO Doesn't Convert
Season 1 Episode 622
E622: An Entrepreneur Subreddit post from a painting business doing $2 million ARR says something most SEOs miss.
It's a mistake big enough to result…
1 year, 4 months ago
Google's March Update Broken Down by Founder of Search Engine Roundtable - Barry Schwartz
Season 1 Episode 621
E621: Barry Schwartz joins the show to break down Google's 2025 core algorithm update, which is still rolling out.
Barry Schwartz (aka RustyBrick) is…
1 year, 4 months ago
Short Content Outranking Long Content - SEO Requires Less Work
Season 1 Episode 620
E620: SEOs are seeing short content outrank long content on Google.
Other SEOs are saying long-form content, like it used to be done, is dead.
This i…
1 year, 4 months ago
Underrated SEO Tactics That Work
Season 1 Episode 619
E619: Underrated SEO tactics that are getting people results in 2025.
We have:
- Content refreshes
- Putting no-traffic content onto new pages
- Site…
1 year, 4 months ago
Google's March 2025 Core Update Hits - Everything We Know
Season 1 Episode 618
E618: Google's March 2025 Core Update just dropped.
Google announced, "This is a regular update designed to better surface relevant, satisfying conte…
1 year, 4 months ago