Podcast Episodes
Back to SearchHow to Get Better at SEO Keyword Research
Season 1 Episode 716
E716: I break down exactly how I approach keyword research - using competitor data, Google Search Console, and SERP analysis to find high-impact keyw…
1 year, 1 month ago
Why Google Is De-Indexing Pages After 130 Days (And How to Fix It)
Season 1 Episode 715
E715: A fascinating new discovery about Google's indexing behavior: if your page hasn't been crawled in 130 days, it will be removed from Google's in…
1 year, 1 month ago
Is SEO Being Rewritten? Yoast Principal SEO on AI Agents, LLMs & What's Next
Season 1 Episode 714
E714: Alex Moss, Principal SEO at Yoast, joins the show!
We cover everything from AI agents, LLMs, and Google's monopoly risk, to whether link buildi…
1 year, 1 month ago
Why Your Homepage Shouldn't Rank for Keywords (Old SEO is Dead)
Season 1 Episode 713
E713: Think your homepage should rank for all your top keywords? Think again. In this episode, I break down one of the biggest mistakes I still see S…
1 year, 1 month ago
Top SEO Myths Busted: What Really Matters in 2025
Season 1 Episode 712
E712: The wildest, weirdest, and most persistent SEO myths floating around the internet - from adding emojis to your meta descriptions to bolding rhy…
1 year, 1 month ago
Why Google Is De-Indexing Your Pages (And Boosting TikTok, Reddit & YouTube Instead)
Season 1 Episode 711
E711: Thousands of SEOs are reporting a massive drop in indexed pages - starting around May 20th. Is it a glitch? An algorithm update? Or something b…
1 year, 1 month ago
How to Grow an SEO Agency from $0 to 8 Figures (with Lessons from 21 SEO Experiments) - James Reynolds
Season 1 Episode 710
E710: How do you grow an SEO agency from $0 to 8 figures? James Reynolds, founder of SEO Sherpa, shares just this - exactly how he built his agency f…
1 year, 1 month ago
Google De-Indexing Millions of Pages: What's Happening?
Season 1 Episode 709
E709: Google is de-indexing millions of pages - and SEOs around the world are scrambling to figure out why.
I explain what's happening with the recen…
1 year, 1 month ago
LLMs.txt - What It Is and Do You Need One?
Season 1 Episode 708
E708: LLMs.txt files are going viral in the SEO world.
This is a new file type aimed at helping AI tools understand your site better.
But is it worth…
1 year, 1 month ago
Why You're Not Ranking on Google: Top 3 SEO Mistakes Explained
Season 1 Episode 707
E707: The top 3 reasons brands are not ranking on Google - explaining the most common SEO mistakes.
Lots of people attribute mistake #3 to mistake #1…
1 year, 1 month ago