Podcast Episodes
Back to SearchHow to Do Blog SEO the Right Way (Using ChatGPT Without Ruining Your Brand)
Season 1 Episode 895
E895: Most people do blog SEO wrong.
I walk you through the exact process I use doing traditional blog SEO with ChatGPT - step by step - and why you …
7 months, 2 weeks ago
How Much Click-Through Rate Really Impacts Google Rankings
Season 1 Episode 894
E894: Click-through rate is now widely understood to be a ranking factor, but most people still underestimate how much it influences search results a…
7 months, 2 weeks ago
Inside the Search Engine Black Box: Query Fan-Outs, CTR, and Indexing Myths Debunked
Season 1 Episode 893
E893: How do search engines actually work - and what role do LLMs really play?
David Quaid joins the show to break open the search engine black box, …
7 months, 2 weeks ago
December 2025 Google Core Update: YouTube Wins, AI Sites Shake, and SERPs Get Restructured
Season 1 Episode 892
E892: Google just dropped the December 2025 Core Update, and the early signs point to major SERP changes - not just rankings, but how traffic is dist…
7 months, 3 weeks ago
From Google Wiping Out My Entire Business to Scaling 1,000+ Sites: SEO Truths No One Tells You
Season 1 Episode 891
E891: One of the wildest SEO journeys you'll ever hear. Tryggvi Rafn went from running a portfolio of sites that were absolutely crushing it… to waki…
7 months, 3 weeks ago
SEO Listicles Are Taking Over AI - But Will Google Kill Them?
Season 1 Episode 890
E890: One of the most debated SEO tactics today: companies publishing "Best X in Y" listicles and ranking themselves #1.
For years, this has been a c…
7 months, 3 weeks ago
Scaling Image SEO with AI: Alt Text, Visual Search & Gemini Workflows
Season 1 Episode 889
889: We break down image SEO, visual search, AI-generated alt text at scale using Gemini, and Easter Eggs in alt text!
The timeless SEO sage, Gagan G…
7 months, 3 weeks ago
Stop Making Service Area Pages You'll Never Rank For - Do THIS Instead
Season 1 Episode 888
E888: Stop making service area pages you'll never rank for.
We break down one of the most common local SEO mistakes new businesses make - trying to r…
7 months, 3 weeks ago
Parasite Properties: The SEO Tactic That Will Explode in 2026
Season 1 Episode 887
E887: Parasite Properties - the long-term SEO assets brands build to influence Google, AI models, and customer decision-making.
These properties rank…
7 months, 3 weeks ago
Backlinks STILL Work After They're Deleted? The Experiment That Shocked SEOs.
Season 1 Episode 886
E886: Link echoes / link ghosts in SEO are one of the most misunderstood concepts in search ranking. Most people still believe that when a backlink i…
7 months, 3 weeks ago