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#92 Scaling Sales the Smart Way with Sam McKenna | Founder of SamSales
#92 Scaling Sales the Smart Way with Sam McKenna | Founder of SamSales

Episode 92

Sales expert Sam McKenna, Founder of Sam Sales, shares her journey from solo consultant to a thriving 20-person team with 250+ clients. The podcast d…

1 year, 3 months ago

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#91 From Startup Servers to Global Scale: The Top CashBack Story with James Little | Group Commercial Director
#91 From Startup Servers to Global Scale: The Top CashBack Story with James Little | Group Commercial Director

Episode 91

This Always Be Testing podcast features James Little, a UK affiliate marketing legend and key figure at TopCashback. The episode covers TopCashback's…

1 year, 3 months ago

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#90 Affiliate Marketing: New Technologies & Shifting Trends | Tricia Meyer - Executive Director, Performance Marketing Association
#90 Affiliate Marketing: New Technologies & Shifting Trends | Tricia Meyer - Executive Director, Performance Marketing Association

Episode 90

The Performance Marketing Association (PMA) released its third triennial affiliate marketing survey, revealing a booming industry. Data from eight ne…

1 year, 4 months ago

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#89  Beyond Coupon Sites: Diversifying Your Affiliate Marketing Strategy | Ryan Fitzgerald - Head of SME Sales, Awin Global
#89 Beyond Coupon Sites: Diversifying Your Affiliate Marketing Strategy | Ryan Fitzgerald - Head of SME Sales, Awin Global

Episode 89

This podcast features Ryan Fitzgerald, an affiliate industry expert at AWIN, discussing various aspects of affiliate marketing. Key takeaways include…

1 year, 4 months ago

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#88 The Future of Influencer Marketing: Authenticity in the Age of AI | Vinod Varma, Co-Founder & CEO of Creator.co
#88 The Future of Influencer Marketing: Authenticity in the Age of AI | Vinod Varma, Co-Founder & CEO of Creator.co

Episode 88

This podcast episode features Vinod Varma, founder and CEO of Creator Co., discussing the evolving landscape of social commerce. Varma defines social…

1 year, 4 months ago

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#87 AI and SEO: A Partnership, Not a Threat | Jordan Koene, CEO & Founder of Previsible.io
#87 AI and SEO: A Partnership, Not a Threat | Jordan Koene, CEO & Founder of Previsible.io

Episode 87

Jordan Koene, CEO & Founder of Previsible.io, breaks down how AI is reshaping the SEO landscape. As tools like ChatGPT provide direct answers, many w…

1 year, 4 months ago

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#86 Beyond Best Practices: First-Principle Thinking in Performance Marketing | Svet Kazanjiev, Principal, Blue Services
#86 Beyond Best Practices: First-Principle Thinking in Performance Marketing | Svet Kazanjiev, Principal, Blue Services

Episode 86

This podcast features a conversation between two performance marketing experts with 20+ years of experience, discussing the evolving landscape of dig…

1 year, 5 months ago

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#85 Scaling B2B SaaS Growth: Insights from a Smartsheet Expert | Brendan Regan, Senior Director, Lifecycle Marketing at Smartsheet
#85 Scaling B2B SaaS Growth: Insights from a Smartsheet Expert | Brendan Regan, Senior Director, Lifecycle Marketing at Smartsheet

Episode 85

In this episode, Brendan Regan, Senior Director of Lifestyle/Lifecycle Marketing at Smartsheet, shares his strategic, multi-channel approach to engag…

1 year, 5 months ago

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#84  From SMB to Enterprise: Scaling Partner Programs with Data-Driven Strategies | Kayla Hamilton, Affiliate Marketing Manager at Sage
#84 From SMB to Enterprise: Scaling Partner Programs with Data-Driven Strategies | Kayla Hamilton, Affiliate Marketing Manager at Sage

Episode 84

This podcast features Kayla Hamilton, who is the affiliate marketing manager of Sage. The discussion centers on Sage's B2B SaaS affiliate marketing s…

1 year, 5 months ago

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#83 Redefining Brand-Publisher Relationships | Vanessa Lawrence, Chief Content Officer at Linkby
#83 Redefining Brand-Publisher Relationships | Vanessa Lawrence, Chief Content Officer at Linkby

Episode 83

This podcast features Vanessa Lawrence, Chief Content Officer at Linkby, an ad tech platform connecting brands with premium publishers using a CPC mo…

1 year, 5 months ago

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