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Why Your PR Plan is Gathering Dust… and How to Fix it
Season 3 Episode 165
Ever created a PR or communications plan, only to stash it away and forget about it? You’re not alone.
Guest Michelle Garrett breaks down why so man…
10 months, 4 weeks ago
Executive Storytelling: A New Era for Public Relations
Season 3 Episode 164
As brands seek to cut through the digital noise, a fascinating trend has emerged: recording conversations with CEOs and decision-makers to create aut…
11 months ago
The Rise of Fractional Leadership: Filling Gaps, Driving Growth
Season 3 Episode 163
Fractional Leadership is a growing, and possibly permanent, trend of fractional leadership and why it’s becoming a permanent shift in the business wo…
11 months, 1 week ago
FLASHBACK SUNDAY - How a Ban on TikTok Might Impact PR and Marketing Pros
Season 3
TikTok is a powerful social media tool in the United States. About 170 million Americans use the platform and for many marketing and PR agencies it’s…
11 months, 2 weeks ago
Why Communication is a Navy SEAL’s Greatest Asset
Season 3 Episode 162
Communication is the most important weapon a Navy SEAL can carry—more vital than physical strength, endurance, or even firepower.
I was in Salt Lake …
11 months, 2 weeks ago
Soft Power in Public Relations: Persuasion over Pressure
Season 3 Episode 161
Soft Power. It’s the concept of influence… not control – and it can shape global perceptions, drive brand loyalty, and create lasting impact.
In this …
11 months, 3 weeks ago
Hawk Tuah: Meme Queen – Crypto Scheme. Fame in the Age of Absurdity
Season 3 Episode 160
She made the internet howl with one absurd phrase. Haliey Welch, the self-proclaimed “Hawk Tuah Girl,” turned a bizarre street interview viral fame a…
1 year ago
Reimagining School Marketing: Partnering, Not Promoting
Season 3 Episode 159
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In today’s crowded digital landscape and with marketing budgets tighter than ever, brands are looking for fresh…
1 year ago
SUNDAY FLASHBACK - Harnessing the Influence of Wikipedia for Your Brand
Wikipedia is one of the top the most-visited websites in the world. Additionally, it has influence. The information on Wikipedia is also disseminated…
1 year ago
Is AI a Hero or a Villain for Public Relations and Marketing in 2025?
Season 3 Episode 158
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Time to explore predictions for the coming year in public relations, marketing, and the evolving role of AI. Th…
1 year ago