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566. When Do You Need a Chief Evangelist?
Episode 562
Tech evangelists have been with us since the beginning of the Macintosh operating system.
While the evangelist title is undeniably cool, when is it …
6 years, 6 months ago
565. The Next Big Thing in B2B is the Newsletter
Episode 561
It always amazes me when old things make a comeback.
Whether it’s the music you liked when you were a kid, questionable fashion choices (how many ti…
6 years, 6 months ago
564. Four Dimensions of Account Selection
Episode 560
If you only had to sell to one account, what would that account look like?
In a world where account based marketing is key, Matt Amundson, VP of sale…
6 years, 6 months ago
563. How Phononic Used Terminus To Reap Huge ABM Success
Episode 559
For today’s episode of the Flip My Funnel podcast, we spoke with Daniel Englebretson, Director of Integrated Marketing at Phononic.
In this show, Dan…
6 years, 6 months ago
562. What An NFL Pro Thinks About Leadership, Trust and Small Wins
Episode 558
What if you didn’t have to wait until you were “in charge” to lead those around you?
Authority doesn’t always equal leadership.
Regardless of your po…
6 years, 6 months ago
561. Why Quora’s High-Intent Audience Is Gold
Episode 557
For today’s episode of the Flip My Funnel podcast, we spoke with JD Prater, Quora Evangelist at Quora.
JD and I talked about why Quora needs to b…
6 years, 6 months ago
560. Kalpit’s Remarkable Journey from Programmer to CEO
Episode 556
Everyone gets their start somewhere, but very few end up making it to the CEO level.
Even fewer climb that far up the ladder at the very company th…
6 years, 6 months ago
559. How AI Is Changing ABM
Episode 555
AI is more than just predictive marketing or marketing automation because it helps you see patterns that would otherwise be invisible.
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Join San…
6 years, 7 months ago
558. How to Never Lose a Customer EVER Again
Episode 554
Newer isn’t always better. Take your flashy new car which is like 90% computer at this point. It’s great...
Until it breaks down and you need to hir…
6 years, 7 months ago
557. How to Make Your Accounts Love the Fact That You're Targeting Them w/ Tyler Lessard
Episode 553
What if the most exciting part of your day was being marketed to?
It’s not as crazy as it sounds.
Tyler Lessard, CMO of Vidyard, spoke at a #FlipMyFu…
6 years, 7 months ago