Podcast Episodes

How to Pick a Story Angle That Gets You Press (Step-by-Step PR Guide) | Ep 110

In this episode, Lydia walks you through exactly how to find and pitch the right story angle to land media coverage.

If you want to get featured in on…

9 months, 2 weeks ago

Is ChatGPT the New Google? | Ep 109

In today’s episode, Bridget and Lydia dive into the question on everyone’s mind: Are AI tools like ChatGPT replacing Google? As more people turn to l…

9 months, 3 weeks ago

How to Get Local PR for Your Small Business (Even Without a Publicist) | Ep108

Want to get featured in your local paper, magazine, or even on your town’s morning show? ✨
In this video, I’m teaching you how to land local PR that a…

10 months ago

How To Create A Viral PR Campaign with Strong Backlinks w/ Kristyn Pilgrim | Ep 107

In this episode, Lydia sits down with Digital PR and Content Marketing Specialist Kristyn Pilgrim to unpack how SEO and PR intersect—and how to actua…

10 months, 1 week ago

How to Get Press for Your Product: PR Tips for Beginners | Ep106

Want to get your product featured in gift guides, roundups, or online articles? 🛍️✨
Before you send a single pitch, there are a few things you must ha…

10 months, 2 weeks ago

How This Entrepreneur is Solving Loneliness With a Card Game ft. Kate Terentieva | Ep 105

In this episode, Bridget & Lydia chat with Kate Terentieva, founder of Off The Record—the card game designed to deepen connection through real conver…

10 months, 3 weeks ago

How This Entrepreneur Trusted a Career Pivot that Led Her to PR for the World Cup and Top Athletes | Ep 104

In this episode, Lydia sits down with Carolyn Baqué. Born in France and fluent in the language of sports PR, Carolyn is the co-founder of 22 Agency, …

11 months ago

3 Things to Do Before You Pitch the Press | PR Tips for Product Brands & Personal Brands | Ep103

In this episode, I’m sharing 3 visibility moves you need to make before pitching the press—whether you're a product-based business or a personal bran…

11 months, 1 week ago

How to Write a Media Pitch That Gets You Press, Podcasts & Interviews | Ep102

Want to get featured in the media, land brand deals, or book interviews? 🎤
 It starts with knowing how to write a killer media pitch. In this video, I…

11 months, 2 weeks ago

Personal Branding IS Personal: HOW TO Create A Brand You Love | Ep 101

In this episode, Lydia sits down with Carly Schroeder, her close friend, creative director, designer, and co-founder of House of Creatives—for a real…

11 months, 3 weeks ago