Podcast Episodes

IKS059: Storyselling with Michael Hauge

Which one's more powerful way to present your product:

1) Amazing new software which builds landing pages.

2) "I've used this new software to create …

9 years, 7 months ago

IKS058: Golden Rule Of eMail Marketing

What's the perfect content-pitch ratio?

Frank Kern once said it's 80% content and 20% pitch.

I used to stick to this ratio until I realized I wasn't …

9 years, 7 months ago

IKS057: Rock And Roll Email Secrets With John Fancher

One of the reasons email marketers fail is because they write boring emails.

Why their emails are boring?

Because they're (for the most part) product…

9 years, 7 months ago

IKS056: Success Lessons From The Bible

I'm Jewish.

And I don't believe in God.

But I consider The Bible to be one of the greatest books of all time.

Not because of the faith it instills.

O…

9 years, 7 months ago

IKS055: Black Belt Recruiting Secrets With Mike Dillard

Mike Dillard is the Self Made Man.

He went from waiting tables to making six figures in just 18 months with his network marketing business.

He's one …

9 years, 7 months ago

IKS054: Tendency Is Not Destiny

"What's the average optin rate for the MOBE squeeze page?"

"What's the average sales conversion on the Digital Altitude VSL?"

"What's the average open…

9 years, 7 months ago

IKS053: Ultimate Guide To Funnel Hacking With Russell Brunson

I grew up fat.

And weak.

So fat and so weak, in fact, I couldn't do a single pull up in school. And even after I lost 20 pounds in high school, I sti…

9 years, 7 months ago

IKS052: Igor's School Of Email Follow Ups

What's the best way to follow up with your list?

What's the best time to follow up?

And should you even bother following up if they haven't bought in…

9 years, 8 months ago

IKS051: 3 Cardinal Sins of eMail Marketing With Daniel Levis

Common email marketing knowledge says subject line is king.

It also hints at practicing click bait to increase response.

Well, according to Daniel Le…

9 years, 8 months ago

IKS050: The Best Day And Time To Email Your List

What's the best time to email your list?

Is there a specific time of day when your subscribers are most responsive?

Is it best to pitch on weekdays o…

9 years, 8 months ago