Podcast Episodes

Why I Always Need a Target: Goals, Discipline, and the Psychology of Self-Belief

Igor reflects on why he tends to underestimate himself and how past disappointments shaped a habit of keeping expectations low. He explains the structured, goal-driven mindset he relies on and why br…

Published on 4 weeks, 2 days ago

The Quiet Mechanics of Big Ideas & Timeless Copy with Lawrence Bernstein

Igor sits down with a veteran copywriter who reveals the quiet rituals, mental systems, and idea-capturing habits behind some of the strongest creative breakthroughs in direct response.

You'll hear …

Published on 1 month ago

Lawrence Bernstein on the Craft of Persuasion

Igor sits down with a veteran copywriter who reveals the quiet rituals, mental systems, and idea-capturing habits behind some of the strongest creative breakthroughs in direct response.

You'll hear h…

Published on 1 month ago

How to Think Like a Problem-Solver Instead of Waiting for Inspiration

Igor explains how real ideas form by focusing on problems, asking sharper questions, and using constraints to spark solutions. He shows why waiting for inspiration fails, how fast action creates bett…

Published on 1 month, 1 week ago

How Setbacks Become Breakthroughs

Igor tells the story of losing a 100,000-subscriber AWeber account overnight. What felt like disaster at the time became the catalyst for innovation, resilience, and ultimately, growth. He explains h…

Published on 1 month, 1 week ago

The Traffic Source That Puts Your Business on Easy Mode

Igor reveals a traffic source most marketers overlook, yet it quietly outperforms every major platform people obsess over. No grinding on social media, no endless content, no paid ads roulette. Just …

Published on 1 month, 1 week ago

Why Perfect Implementation Is Killing Your Progress

In this episode, Igor breaks down why trying to implement everything "perfectly" is one of the biggest reasons people stay stuck. He explains the difference between learning and executing, why high a…

Published on 1 month, 1 week ago

How To Pick a Profitable Niche Instead of a Dead One

Igor explains why profitability beats passion, why buyer intent is more important than interests, and how beginners waste years in low-value markets that never scale.

Published on 1 month, 2 weeks ago

The Fear of Rejection: How It Silently Kills Your Success

Igor opens up about his early fear of mailing his list and making offers. He dives into why fear of rejection is a primal instinct, and how learning to ask, pitch, and sell confidently is the real tu…

Published on 1 month, 2 weeks ago

Confusion Is Killing Your Sales, Here's How to Stop It

Igor explains how to manage multiple affiliate offers without overwhelming your audience. He introduces the "waterfall" method, promoting one offer at a time in a logical sequence. You'll also hear h…

Published on 1 month, 2 weeks ago