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"The Internet Has So Much More Potential" - For the Risk Takers
"The Internet Has So Much More Potential" - For the Risk Takers

Episode 231

Smart Contracts are the New Covenants 

“All this stuff is stuff that's been out that we've been talking about for quite some time, but it's actually f…

4 years, 4 months ago

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No Best Practices (Feat. Alex Greifeld, No Best Practices)
No Best Practices (Feat. Alex Greifeld, No Best Practices)

Episode 230

Approaching Dork Mode

No Best Practices is a blog and a newsletter on a mission to help marketers think more like operators and make sure that what th…

4 years, 4 months ago

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A Transaction Isn't an Exchange of Goods (Feat. Romain Lapeyre, Gorgias)
A Transaction Isn't an Exchange of Goods (Feat. Romain Lapeyre, Gorgias)

Episode 229

Superseding Customer Relationships 

"Relationship supersedes brand" is a phrase that we've often said on the podcast, but Phillip is calling this into…

4 years, 4 months ago

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Introducing Infinite Shelf: Can We Stop Being So Binary?!?
Introducing Infinite Shelf: Can We Stop Being So Binary?!?

Having Conversations That Don’t Exist in Other Places

Welcome to Infinite Shelf, a human-centric show designed to help explore what it takes to make b…

4 years, 4 months ago

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“The Beer Distribution Game” - A Twitter Spaces Conversation (w/ Lakhveer Jajj)
“The Beer Distribution Game” - A Twitter Spaces Conversation (w/ Lakhveer Jajj)

Episode 228

Our Inability to Predict Demand 

The National Retail Federation predicts a whopping 10.5% increase in holiday spending this year.Maybe supply chain is…

4 years, 4 months ago

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The Creative and Relational Come Together (Feat. Rosa Hu, Yotpo)
The Creative and Relational Come Together (Feat. Rosa Hu, Yotpo)

Episode 227

Building a New Type of Relationship

“For the future of commerce to thrive, brands must be able to own those direct relationships with their customers.…

4 years, 5 months ago

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In-Store is the Next Frontier for Digital (Feat. Roland Gossage, CEO of GroupBy Inc.)
In-Store is the Next Frontier for Digital (Feat. Roland Gossage, CEO of GroupBy Inc.)

Episode 226

The Modernity of Site Search

We recount Brian’s visit to Aime Leon Dore’s flagship store in Soho, talk about the store design, the need for physical r…

4 years, 5 months ago

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Jingle All the Way- Welcome to Q4
Jingle All the Way- Welcome to Q4

Episode 225

Being an Informed Consumer Requires Recognizing Disinformation 

Searching the web can be a bit confusing these days with the addition of third party s…

4 years, 5 months ago

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“Millennial Golden Corral”, Expo East, and FOMO in DTC CPG (feat. Kendall Dickieson, DTC and CPG Nerd)
“Millennial Golden Corral”, Expo East, and FOMO in DTC CPG (feat. Kendall Dickieson, DTC and CPG Nerd)

Episode 224

“If only there were a way to sample new products... in a warehouse of some sort?”

If you’re not an influencer or active on social media, how can you s…

4 years, 5 months ago

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The Great American Mall Comeback - The Return of Mall Brands
The Great American Mall Comeback - The Return of Mall Brands

Episode 223

Bankruptcy and financial peril is the rite of passage for the Mall brand.

The return of mall brands is upon us. But how did they make the turnaround? …

4 years, 6 months ago

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