Podcast Episodes
Back to SearchImproving The Quality of Leads (Episode 445)
Episode 445
Let's talk about ways to improve the quality of your leads from Google Ads. This week Chris Schaeffer answers questions from listeners including an e…
1 year, 2 months ago
Let's Talk About Budgets in Google Ads (Episode 444)
Episode 444
Do you know what makes your campaign more likely to spend more? When should you consider increasing your budget? Do you know what makes a campaign in…
1 year, 2 months ago
5 New Tricks to Try in 2025 (Episode 443)
Episode 443
Need to breathe new life in your Google Ads marketing strategy? Try one or all of these unique tricks to drive new traffic to your business.
Try Opteo…
1 year, 2 months ago
The Worst Account I’ve Ever Seen (Episode 442)
Episode 442
Don't make these same mistakes! This week we take a look at three examples of accounts that made big mistakes and wasted thousands of dollars in Goog…
1 year, 3 months ago
Answering Your Questions (Episode 441)
Episode 441
Answering questions from listeners about Google Ads. Topics include solving an issue with conversion tracking, performance max questions, how to mana…
1 year, 3 months ago
HVAC & A/C Lead Generation (Episode 440)
Episode 440
HVAC campaigns in Google Ads are very difficult high spending accounts to manage. In today's episode Chris Schaeffer is talking about how you can get…
1 year, 3 months ago
These TRUTHS Will Never Change (Episode 439)
Episode 439
Is Google Ads confusing? Well today we are talking about 7 things that have never changed and will never change in Google Ads. These truths will alwa…
1 year, 3 months ago
Case Study: B2B & B2C (Episode 438)
Episode 438
Let's talk about two major categories and how they are different. Today's entire podcast is focused on a case study between business to business lead…
1 year, 4 months ago
How to Rank #1 on Google (Episode 437)
Episode 437
Following these simple steps you can get your ad to rank first on Google. It is easy to make a mistake in the very complex Google Ads system and wast…
1 year, 4 months ago
Q&A - Answering Questions from Listeners (Episode 436)
Episode 436
The major difference I see between good Google Ads accounts and great Google Ads accounts is in the way that they handle bidding. The proper bidding …
1 year, 4 months ago