Season 1 Episode 326
“I don’t need to write it down because I’ll remember” is hopelessly naive. Sorry if that stung, but it’s true. You need to write things down, as Andy Ayim MBE learned when he started his digital jour…
Published on 2 years, 4 months ago
Season 1 Episode 325
They say fortune favors the bold, and that’s definitely the case for Brooke Janousek. After decades in the marketing industry, she decided to strike out on her own and needed to take any opportunity …
Published on 2 years, 4 months ago
Season 1
If you’re a parent, you’re probably familiar with something that’s been recently reintroduced into my life. It’s 2 am, and my 7-month-old son wakes up and is in need of a new diaper and bottle. So I …
Published on 2 years, 4 months ago
Season 1 Episode 324
Are you missing the boat on user-generated content? User-Generated Content (UGC) isn’t just for getting testimonials on social media. In fact, today’s guest, Tory Gray, says we can use it for almost …
Published on 2 years, 5 months ago
Season 1
A few weeks ago Jay Clouse wrote about Experimentality on his blog. This is a concept I love because experimenting is the only way to know if what you're doing works as best as it can.
I've been exper…
Published on 2 years, 5 months ago
Season 1 Episode 323
“I despise social media.” This was my first impression of Tim Stoddart, and I was hooked. If you're feeling frustrated and discouraged by the lack of engagement relying solely on social media posts, …
Published on 2 years, 5 months ago
Season 1
Earlier this month I made two decisions about the newsletter that you may have noticed:
I got rid of the “Quick Hits” section (which was mostly my own content) in favor of a 300-500 word section on so…Published on 2 years, 5 months ago
Season 1 Episode 322
What do you get when you follow the pack instead of doing what’s best for you? A bad content strategy. A year ago, I decided to focus on short-form content because I saw all the “thread Bois” doing i…
Published on 2 years, 5 months ago
Season 1
Picture this: it's 2020. Your spouse is a nurse. You have one small kid with another on the way. You know child care will fall full to you for at least half the week.
Oh, and you're trying to run a bu…
Published on 2 years, 5 months ago
Season 1 Episode 321
We live in an age where everything needs to be fast, easy, and in high volume. I’ve seen people say, “I’m going to write 8 books this year.” Josh Bernoff thinks that’s a load of crap. See, if you wan…
Published on 2 years, 5 months ago
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