Podcast Episodes
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Mission’s End-of-Year Wrap-up: Key Business Insights for 2023
Episode 456
On this special end-of-year crossover episode, the hosts from Up Next in Commerce, Marketing Trends, and IT Visionaries meet up again to discuss thei…
3 years, 7 months ago
Building Inclusion into the Evolving Crossfit Brand
Episode 455
As gym culture evolves, how do companies like Crossfit boost their brand to potential consumers? Keith Knapp, Director of Marketing at Crossfit, stri…
3 years, 7 months ago
The Value of Community-focused Branding at SNIPES
Episode 454
How is one of the world’s fastest-growing streetwear retailers setting itself apart in a crowded category? Jenna Flateman Posner, Chief Digital Offic…
3 years, 7 months ago
Discovering Mobile Marketing Opportunities With Pepper Evans
Episode 453
As avenues of consumer interactions advance, what areas should marketers focus on to evolve communication? Pepper Evans, SVP of Marketing at Optum, c…
3 years, 7 months ago
Elevating Fast Food Brands
Episode 452
What sets a brand apart? Tim Hackbardt, CMO at Del Taco, shares that freshness, speed, and reliability keep Del Taco strides ahead of the competition…
3 years, 7 months ago
A Winning Gameplan for Sports Marketing Success
Episode 451
There are few arenas as competitive and complex as professional sports marketing. In this episode, Melissa Proctor, CMO of the NBA’s Atlanta Hawks an…
3 years, 7 months ago
Bringing Optimism Back to an Uncertain Job Market
Episode 450
As economic uncertainty continues to grow, what tools are available to job seekers hoping to find meaningful work? Jennifer Warren, VP of Global Bran…
3 years, 8 months ago
Building a Brand That Reflects Company Culture
Episode 449
What’s the best way to ensure a brand has a long-lasting effect on consumers? Cheryl Mills Knight, SVP of Brand & Culture at Kendra Scott, shares tha…
3 years, 8 months ago
Building Better Brands, Teams, and Experiences
Episode 448
What is the best part of being a marketer? Seth Freeman, VP of Marketing and Communications at BlueLinx shares that he is driven by being able to tel…
3 years, 8 months ago
Staying Relevant as a Leader
Episode 447
In an uncertain and rapidly changing world, how can leaders stay relevant for the long term? What skills are needed to tackle the big issues we face …
3 years, 8 months ago