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How Deep Learning Connects Marketers to Customers

Episode 466

Machine learning evolves from patterns. Deep learning evolves from people. In this episode, Jana Jakovljevic of Cognitiv shares her thoughts on how h…

3 years, 5 months ago

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Enabling Digital Transformation for B2C Brands
Enabling Digital Transformation for B2C Brands

Episode 465

For marketing teams to succeed, there needs to be a companywide consensus and understanding. This requires active communication and education across …

3 years, 6 months ago

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Bringing Digital Transformation to a Time-Honored Brand
Bringing Digital Transformation to a Time-Honored Brand

Episode 464

Evolving your company’s approach to marketing and customer experience is required to stay ahead of the competition, even for the most established pil…

3 years, 6 months ago

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Making Direct Social Media Connections with Customers
Making Direct Social Media Connections with Customers

Episode 463

For many companies, social media is a promotional or research tool, and is typically given to young team members to handle. But considering social of…

3 years, 6 months ago

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Leveraging Mission and Motivation for Business Growth
Leveraging Mission and Motivation for Business Growth

Episode 462

How can marketing leaders inspire their teams? Sarah Acton, CMO of BILL, claims impact comes from learning what drives them, while also diving deep i…

3 years, 6 months ago

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With Great Data Comes Great Responsibility at Teradata
With Great Data Comes Great Responsibility at Teradata

Episode 461

As the data revolution rapidly transforms marketing, does the industry run the risk of losing its altruistic ideals? Jacqueline Woods, CMO of the mul…

3 years, 6 months ago

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Mission Matters Most
Mission Matters Most

Episode 460

 In a market focused on revenue and notoriety, how can modern businesses find the right footing to make an impact? Rachel Konrad, Chief Brand Officer…

3 years, 6 months ago

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Finding Opportunity in Unpredictability with Meta
Finding Opportunity in Unpredictability with Meta

Episode 459

In today’s unpredictable marketing environment, how can leaders in the industry continue to maximize their impact? Eric Toda is the Global Head of So…

3 years, 7 months ago

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Redefining Company Culture During Periods of Change
Redefining Company Culture During Periods of Change

Episode 458

What is the best way to ensure a smooth workflow as a marketing leader? Alice Cherry, Chief Marketing Officer at S&P Global, claims that communicatio…

3 years, 7 months ago

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Generating ‘Top-of-Mind’ Brand Awareness with Groupon
Generating ‘Top-of-Mind’ Brand Awareness with Groupon

Episode 457

Brands that rely on the events industry have had a difficult last couple of years. So, how can they regain traction now that events are making a robu…

3 years, 7 months ago

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