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Using Behavioral Science to Build Connections, an interview with Jon Levy, author of You're Invited

Episode 150

Today I am very excited to have Jon Levy and I am also very excited for our big milestone. This is the 150th episode of The Brainy Business podcast. …

4 years, 8 months ago

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Familiarity Bias: Why the Devil You Know Feels Safer Than the Devil You Don't, a Behavioral Economics Foundations Episode

Episode 149

Today we will be talking all about familiarity bias. Sometimes on the show, I share concepts with you that are a bit foreign. Like one of my all-time…

4 years, 8 months ago

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Behavior and Economics of Trust, An Interview with Stephen M.R. Covey Author of The Speed of Trust

Episode 148

Today I am very excited to have Stephen M. R. Covey with us on the show today. In case his name sounds familiar, it's because his father Dr. Stephen …

4 years, 8 months ago

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What Your Customer Wants and Can't Tell You: All About Melina's First Book

Episode 147

I can hardly believe the topic of this episode! It has been such a long time in the making and I'm so honored and overjoyed to be able to share this …

4 years, 9 months ago

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Using Anchoring in Negotiations, an Interview with Kwame Christian

Episode 146

Today I am so excited to have Kwame Christian back on the show. Kwame was first on the show back in July of 2020 in episode 107. There aren't a lot o…

4 years, 9 months ago

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The Power of Story, an Interview with Dr. Michelle Auerbach

Episode 145

Today I am very excited to introduce you to Dr. Michelle Auerbach. She and I met a few weeks back by an introduction from another podcast where we ha…

4 years, 9 months ago

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Disney: A Behavioral Economics Analysis

Episode 144

It has been over a year since there was a company analysis episode on the show and they are coming back by popular demand! In addition to this episod…

4 years, 9 months ago

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The Hype Handbook, an Interview with Author Michael F. Schein

Episode 143

Do you think that hyping up yourself or your business is a good thing, or does it feel a little shady to you? Join me in this episode of The Brainy B…

4 years, 10 months ago

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Status Quo Bias: Why Change Feels Terrifying, a Behavioral Economics Foundations Episode

Episode 142

Today is all about status quo bias. This is perhaps one of the most foundational foundations there is. It truly is at the center of so many biases an…

4 years, 10 months ago

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Where CX and Behavioral Science Meet, interview with Jennifer Clinehens, author of Choice Hacking

Episode 141

Today I am so excited to introduce you to Jennifer Clinehens. She is currently CX Strategy Director at Havas CX Helia, London, where she uses behavio…

4 years, 10 months ago

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