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Cathy on Content: 5 Skills Marketers Need for Agentic AI
Episode 291
This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, makes her monthly visit to the studio, and she and our host Ian Truscott discuss 5 s…
1 year, 1 month ago
The Rose & Rockstar - This Old Marketing Milestone
Episode 35
Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails whi…
1 year, 1 month ago
The Rockstar CMO Studio: 5 F’in’ Things About Fractional CMOs
Episode 327
This week, Jeff Clark, former Forrester Research Director, and our host, Ian Truscott, discuss what seems like the second biggest marketing topic rig…
1 year, 1 month ago
The Rose & Rockstar: Robert’s Writing Habit
Episode 34
Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails whi…
1 year, 1 month ago
The Rockstar CMO Studio: AI and our 5 F’in’ Fundamentals
Episode 289
This week, Jeff Clark, former Forrester Research Director, and our host Ian Truscott review their 5 f’in’ B2B marketing fundamentals and how AI can h…
1 year, 1 month ago
The Rose & Rockstar: Is it Time You Reddit?
Episode 33
Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails whi…
1 year, 1 month ago
The Rockstar CMO Studio: Seeking the Hidden Buyer
Episode 288
This week, Jeff Clark, former Forrester Research Director, is back, and he and our host Ian Truscott, discuss some new research into the hidden B2B b…
1 year, 1 month ago
The Rose & Rockstar: Has Marketing Lost Its Creative Heart?
Episode 32
Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails whi…
1 year, 1 month ago
Cathy on Content: Should CMOs Still Care About CMS?
Episode 287
This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, makes her monthly visit to the studio, and she and our host Ian Truscott explore whe…
1 year, 2 months ago
The Rose & Rockstar: Real Beats Perfect
Episode 31
Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails whi…
1 year, 2 months ago