Podcast Episodes
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The Sydney Sweeney campaign controversy with Lillie Brown
Season 6
You don’t need to love every campaign. But if it makes you feel something, rage, confusion, secondhand embarrassment, it’s doing something worth unpa…
9 months, 2 weeks ago
Marketing Without Social Media with Lillie Brown
Season 6
You don’t have to choose between “never social media” and “always chasing the algorithm.”
But if you’re going to claim independence from platforms, …
9 months, 2 weeks ago
What do I call myself? Building a brand when you’re multi-hyphenate with Nicole Sherwin
Season 6
You don’t have to choose between consulting, content creation and campaign strategy.
But if you're going to do it all, you'll need more than a polis…
9 months, 3 weeks ago
The illusion of truth: how you've been sold a lie (repeatedly)
Season 6
Marketing today is more manipulation than strategy, how did we get here?
In this episode of Got Marketing?, I discuss weaponised psychology, and the …
10 months ago
Is it time for you to break up with Instagram? A strategic reality check
Season 6
Is Instagram still worth it? Let’s talk.
This one might ruffle a few feathers, and that’s exactly the point. In this episode, Mia dives headfirst int…
10 months, 1 week ago
Episode 100 🎉: untold stories from 100 episodes
Season 6
The 100th episode 🎉
For this raw and unfiltered episode, Mia ditched all the notes and spoke from the heart.
Hear untold stories from the last 100 e…
10 months, 2 weeks ago
Marketing trades and home improvement businesses with Lex Stanley
Season 6
You can’t build a successful trades business on referrals alone.
Here is how tradies can stop competing on price alone and starting winning the jobs…
10 months, 3 weeks ago
Breaking up with marketing "best practices" with Jay Schwedelson
Season 6
We’ve been told for years to follow the marketing rules, avoid annoying people, and never send too many emails but what if that’s exactly what’s hold…
11 months ago
Substance deserves a comeback: expertise over influence with Dr Patrick Aouad
Season 6
We live in a time where having a PhD seems to matter less than having a ring light.
Why we trust influencers over experts, and what it’s costing us.
…11 months, 1 week ago
Still sending emails without a strategy? Here's what to do instead
Season 6
You finally started sending those emails, hooray! I'm proud of you. Now, let's work on your strategy so we can turns emails into revenue.
In this pra…
11 months, 2 weeks ago