Podcast Episodes
Back to SearchYou have unrealistic expectations
Episode 215
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Does it ever feel like you used to get plenty of leads from Google, but they'v…
1 day, 23 hours ago
What 1,400 SEOs Claim Gets You Mentioned in AI Search
Episode 214
What actually helps your website get mentioned in AI search?
A survey of 1,400 SEOs offers a ranked answer. The list is worth reading as a whole, and …
1 week, 2 days ago
How To Do SEO When You Don't Want To
Episode 213
How do you create a new habit when it's something you don't want to do?
Common advice is to break the work into smaller sessions, but for a task you a…
2 weeks, 2 days ago
How to Blog When It Feels Overwhelming
Episode 212
The Goal: Leave this episode with less stress about blogging.
It's hard to blog consistently when it feels like every post needs to be perfect. The ob…
3 weeks, 2 days ago
How to See Which of Your Pages Show Up in AI Search
Episode 211
How do you know if your website is showing up in AI search results?
Google Search Console finally answers this, but only after a much bigger problem g…
1 month, 2 weeks ago
AI-Generated Content Could Keep Your Blog Out of Google
Episode 210
Does Google prevent blogs from being seen if AI helped write them?
Most of what already ranks on Google today is partly AI generated, so AI use on its…
1 month, 3 weeks ago
What to Look for When Hiring a Blogger
Episode 209
How do you find a blogger who won't accidentally tank your SEO?
Hiring a blogger might not directly involve SEO, but the wrong hire can quietly undo m…
1 month, 4 weeks ago
Are Your Blog Categories Helping or Hurting SEO?
Episode 208
Technically, blog categories and tags can help your SEO, but most people are using them in a way that actively hurts it.
The question to ask is: Do yo…
2 months ago
How to Avoid Bad Advice About AI & SEO
Episode 207
How do you know if the SEO advice you're getting is any good?
The answer isn't about finding the right buzzword, it's about recognizing when someone i…
2 months, 1 week ago
How to Find Out Why Your Competitors Rank Higher
Episode 206
Why do the same competitors always outrank you on Google?
The answer usually comes down to links, but figuring out where those links come from takes r…
2 months, 2 weeks ago