Podcast Episodes

The Five Things I’m Thankful For This Year (Episode 475)

I am incredibly fortunate to do get to do what I do. I’m even more fortunate that I’m surrounded by amazing people every single day. And I’m tremendo…

10 months, 1 week ago

What ‘The Brand Is the Prompt’ Really Means for Your Business (Episode 474)

I’ve been talking about the idea of “the brand is the prompt” for a while now. But I think now would be helpful to dive into what that means in…

The …

10 months, 2 weeks ago

Revisiting Will Agentic AI Kill Your Content Marketing? (Podcast)

We’ve seen a lot of work around agentic AI in the last handful of weeks and months, with Google adding agentic AI to Chrome and in its Search Labs; C…

10 months, 3 weeks ago

Rethinking Your Website in the Age of AI (Episode 473)

With customers increasingly turning towards AI to get the answers they need for their business, you might be rethinking the value your website provid…

11 months ago

In the Age of AI, Brand Isn’t Everything. It’s the Only Thing (Episode 472)

I’m generally bullish on AI and its potential benefits for customers and brands. What I’m less bullish about are all the folks essentially telling yo…

11 months ago

Revisiting “The New SEO” (Podcast)

Are you as sick as I am of hearing people claim that SEO is dead? I mean, c’mon. How is that we keep regurgitating the same foul nonsense to drive…

T…

11 months, 1 week ago

Revisiting the Real Story of AI and Zero-Click Search (Thinks Out Loud Podcast)

I assume most people know that Google makes almost all of its money from ads. And, in practice, those ads are based on clicks. Paid clicks. That fact…

11 months, 2 weeks ago

Are ChatGPT’s Apps Good for Your Business? (Episode 471)

OpenAI just introduced Instant Checkout and apps in ChatGPT, allowing customers to buy products and services directly within the AI. This is, as they…

11 months, 3 weeks ago

Will Agentic AI Kill Your Content Marketing? (Episode 470)

Google has now added agentic AI to Chrome and in its Search Labs. Google has enormous reach with these tools, which means your customers could start …

1 year ago

The New SEO? (Episode 469)

Whether you want to call it SEO, AEO, AIO, GEO, or something else altogether, it’s clear that search is changing… or is it? Yes, customers are using …

1 year ago