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The AI Winners Didn’t Pivot. They Prepared — Digital Reset Foundations (Episode 501)

The brands winning in AI right now didn’t pivot when AI arrived. They didn’t need to. Everything they’d built over years — direct customer relationsh…

3 months ago

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The Complete Roadmap for Owning Your Customer — Part 3 of 3 (Digital Reset Episode 500)

Today marks our 500th episode. But all 500 episodes share one single thesis: the demand you own is more valuable than the demand you rent. That’s wha…

3 months, 1 week ago

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Who Really Owns Your Customer? — Part 2 of 3 (Digital Reset Episode 499)

If asked, “Who really owns your customer?” most marketing leaders would answer the instantly: "We do." But ownership isn’t a feeling. It’s a real, po…

3 months, 2 weeks ago

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The Real Cost When You Don’t Own Your Customer — Part 1 of 3 (Episode 498)

The platforms sending you customers today are systematically making themselves indispensable… and charging you more for that privilege every quarter.…

4 months ago

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Google’s Everything App: What I/O 2026 Means for Your Traffic, Your Brand, and Your Business (Episode 497)

4 months, 1 week ago

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Big Tech’s Q1 Wasn’t a Surprise — Here’s Why (Digital Reset FOUNDATIONS — Episode 496)

Last week, Big Tech reported its Q1 2026 earnings. Google achieved an all-time high for search queries and grew their revenue 22%. Amazon announced “…

4 months, 2 weeks ago

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Google Search Hit an All-Time High… And It’s Costing You (Digital Reset Episode 495)

Pundits spent the last year-plus predicting that AI would kill Big Tech. Big Tech’s Q1 2026 earnings suggest they might have missed that meeting. Goo…

4 months, 3 weeks ago

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One Year of Digital Reset: What a Year of AI Disruption Proved (Digital Reset Episode 494)

The thesis behind Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech was simple: the companies that stop renting their custome…

5 months ago

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55% of People Hate AI: How to Use it Without Losing Your Customers (Digital Reset Episode 493)

Your customers hate AI. The numbers are hard to ignore. A Quinnipiac University poll found that 55% of US adults believe AI will bring “more harm tha…

5 months ago

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AI Made Content Free. Here’s What It Made Priceless (Digital Reset Episode 492)

The cost of producing a 1,500-word article has collapsed to somewhere near zero. That’s the supply shock, one my friend Mark Schaefer has talked abou…

5 months, 2 weeks ago

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