Podcast Episodes
Back to Search
The Lost Art of Explanation: How to Influence Through Better Communication
In this solo episode, Bill explores why even experts fail to effectively communicate complex ideas, drawing from a recent experience watching an AI e…
1 year, 7 months ago
The Missing Metrics of Modern Selling
Episode 826
In this episode, Bill and Bryan challenge traditional sales metrics and explore the often-overlooked numbers that truly matter in today's digital sal…
1 year, 7 months ago
The Hard Truth About Soft Coaching: Why Real Growth Requires Discomfort
In this solo episode, Bill challenges the conventional wisdom of modern sales coaching by exposing why most coaching relationships fail to deliver re…
1 year, 7 months ago
Stop Treating Your CRM Like a Filing Cabinet
Too many sales teams use their CRM as a record-keeping tool instead of an agent of action. In this episode, Bryan breaks down how a well-utilized CRM…
1 year, 7 months ago
From Features to Transformation
Episode 825
In this episode, Bill and Bryan dive deep into a crucial sales concept: the importance of selling transformation over features.
The guys explore how …
1 year, 7 months ago
Why Team Alignment Is Your New Sales Superpower
In this final installment of his three-part series on critical future sales skills, Bill Caskey explores the vital concept of team alignment planning…
1 year, 7 months ago
Why Top Performers Get the Hate: Success Resentment in Sales
Episode 824
In this episode, Bill and Bryan explore a common phenomenon in sales organizations: why middle performers often harbor resentment towards top perform…
1 year, 7 months ago
Clear Path Planning: The Missing Link in Sales Success
In this solo episode, Bill tackles another critical skill for modern sales professionals - the art of clear path planning.
He explains why simply kno…
1 year, 7 months ago
Right Under Your Nose
Ever consider that the opportunities you're chasing might be right under your nose? In this episode, Bryan highlights why your best prospects aren't …
1 year, 8 months ago
Finding Your Authentic Path in Sales
Episode 823
In this episode, Bill and Bryan discuss the concept of "Quitter's Day" - the January 10th phenomenon where most people abandon their New Year's resol…
1 year, 8 months ago