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Crafting a Memorable Sound Identity: A Conversation with Jon Brennan - Part 2
Season 1 Episode 265
“All right, so this happens a lot is that brands will be, especially in agencies, they’ll be coming up on a new campaign and they’ll think, ‘Oh well,…
1 year, 6 months ago
Create an Effective Sonic Branding Strategy: A Conversation with Jon Brennan - Part 1
Season 1 Episode 264
“That’s right, yeah, and to me, that’s one of the most important steps in the whole process is this research, brand assessment. And then you bring th…
1 year, 6 months ago
Elevating Brands Through Podcasting: A Conversation with Traci DeForge - Part 2
Season 1 Episode 263
“It’s got to look good, sound good, look good if it is video, but it’s got to sound good, good quality audio, good editing, and it’s got to have enou…
1 year, 6 months ago
Engaging Listeners with Creative Audio Strategies: A Conversation with Traci DeForge - Part 1
Season 1 Episode 262
“I really believe in developing the power of an audio brand as the Nike swoosh, as the Amazon arrow smile. Your audio brand should be as recognizable…
1 year, 7 months ago
The Hidden Power of Music Therapy: A Conversation with Noel Anderson - Part 2
Season 1 Episode 261
“So put on some good music, especially music with a very steady beat. Every time you have focus, yeah, every time that beat goes, it drips a little b…
1 year, 7 months ago
Finding Healing Through Melody: A Conversation with Noel Anderson - Part 1
Season 1 Episode 260
“I had a client in the practice that they, well, what they said is, ‘I am disabled because of mental health and PTSD symptoms, and music therapy’s he…
1 year, 7 months ago
In the Clubhouse: AI in Podcasting – Part 2
Season 1 Episode 259
“I agree that humans will always want to work with humans and that we’re gonna always favor it in a lot of ways, especially because of the spontaneit…
1 year, 7 months ago
In the Clubhouse: AI in Podcasting – Part 1
Season 1 Episode 258
“With AI coming along, I sort of look at more things being added into the workflow over the last year or so. A lot of it is, like, transcription, but…
1 year, 8 months ago
How Sound and Music Influence Nature and Behavior: A Conversation with Pavle Marinkovic - Part 2
Season 1 Episode 257
“We typically think about music as a listening experience, playing an instrument, dancing. And I think that’s like a narrow view of seeing, of lookin…
1 year, 8 months ago
How Music Shapes Taste: A Conversation with Pavle Marinkovic - Part 1
Season 1 Episode 256
“When I started researching how music affected all these different parts of the food life cycle, I stumbled upon research about how it changed our pe…
1 year, 8 months ago