Podcast Episodes
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Insights for Succeeding in Today's Music Industry: A Conversation with Carl Bahner - Part 2
Season 1 Episode 235
“The way to get your rates up is to make them realize that you’re like the supply, and demand works in your favor if the supply is one, right? If you…
2 years, 1 month ago
Turning Passion into Profit in the Music Industry: A Conversation with Carl Bahner - Part 1
Season 1 Episode 234
“It was when I started figuring out, without knowing what it was called, because I also didn’t have any marketers in my life growing up. But when I w…
2 years, 1 month ago
The Sound Of Shopping: How Music Influences Our Spending Habits
Season 1 Episode 233
When you think about shopping, what sound comes to mind? It might be the carts rolling up and down the aisles, or maybe the beeps of the scanners whe…
2 years, 1 month ago
Collaboration, Technology & Music Production: A Conversation with Jeff Bohnhoff - Part 2
Season 1 Episode 232
“If you take the, you know, Foley work and the soundtrack out of a movie and just show, you know, the film with just the dialogue, even a great movie…
2 years, 2 months ago
Technology & the Evolution of Music: A Conversation with Jeff Bohnhoff - Part 1
Season 1 Episode 231
“I know, like, Apple Music is offering that, so you don’t have to have anything but a pair of headphones in order to listen to most music. And it’s e…
2 years, 2 months ago
Building and Growing Your Podcast: A Conversation with Dave Jackson – Part 2
Season 1 Episode 230
“I was, like, on tour, I spent twenty hours driving all over Ohio, talking to different places. And I work from home, so I don’t drive a ton. And now…
2 years, 2 months ago
Podcasting Do’s & Don’ts: A Conversation with Dave Jackson - Part 1
Season 1 Episode 229
“And I hit play on it, and I hear ‘Hello, Dave, this is Michael Van Lahr from Nuremberg, Germany.’ I’m in the basement of my brother’s house. This is…
2 years, 2 months ago
Creating a Connection with Sonic Branding: A Conversation with Valentin Fleur - Part 2
Season 1 Episode 228
“I think sound has this ability. We talked about meaning, we talked about engagement, we talked about flexibility, versatility... but I feel like peo…
2 years, 2 months ago
The Psychology of Sound in Branding and Behavior: A Conversation with Valentin Fleur - Part 1
Season 1 Episode 227
“I think, right now, I’ve noticed kind of two opposite trends. I don’t know if they’re opposite, but they’re very, very different. On one hand, I fee…
2 years, 3 months ago
The Art of Audio Branding: A Conversation with Laurence Minsky - Part 2
Season 1 Episode 226
“Why not brand the sound so people know that they’re with a certain bank? Why not make it a little bit more ‘here’s your money’, which is a little bi…
2 years, 3 months ago