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Content Marketing: Why You Need a Multiplatform Approach with James Carson, Publishing Strategy
Episode 229
James Carson is a content strategy consultant with some super impressive consumer facing experience including Head of SEO and Social Media at the Tel…
1 year, 2 months ago
Attribution: Strategies for Optimising Google Ads Performance in a Cookieless World with Ian Lewis, Launch
Episode 228
Ian Lewis is the Head of Data & Analytics at Launch, the happy performance agency. And not just happy, they are also Google Premier Partner and twice…
1 year, 2 months ago
Attribution: Creating a Customer-Centered Privacy Strategy with Siobhan Solberg, Raze
Episode 227
Siobhan Solberg is a data protection consultant… with a growth mindset. Yeah! She founded her consultancy Raze back in 2018 to help businesses take c…
1 year, 2 months ago
Attribution: Revamping Your Attribution Strategy with Luke Carthy
Episode 226
Luke Carthy started his eCommerce career client side, then after being invited to speak at MozCon 2019 he decided to go at it alone. He now spends hi…
1 year, 3 months ago
Attribution: How First-Party Cookies Grow your Sales with Yiqi Wu, Aimerce
Episode 225
Yiqi Wu is the founder and CEO of Aimerce, a next-gen platform to empower long-lasting relationships with customers by putting you in control of your…
1 year, 3 months ago
Attribution: Building the Perfect Analytics Stack with JJ Reynolds, Vision Labs
Episode 224
JJ Reynolds is the founder of Vision Labs where he helps companies measure and take action on their marketing data.
In this episode, we discuss:
Why…1 year, 3 months ago
10 Black Friday Top Tips 2024 including Affiliate Marketing, Attribution, and Inventory Management
Episode 223
Welcome to this year’s Black Friday Top Tips episode!
Not only are my 10 guests offering excellent advice, each one is coming from a different persp…
1 year, 3 months ago
Q4 Updates: Key Updates and Best Practices in SEO with Alex Moss, Yoast
Episode 222
Alex Moss is Principal SEO at Yoast, and also co-founder of FireCask. He’s been in SEO for over 20 years working a mix of in house, agency-side, AND …
1 year, 3 months ago
Q4 Updates: Strategies to Leverage the Secondhand Market with Zoe Rowswell, Tern Eco
Episode 221
Zoe Rowswell is the co-founder of Tern Eco, and has some amazing Fashion eCommerce credentials.
Zoe was Director of eCommerce for Urban Outfitters, G…
1 year, 4 months ago
Q4 Updates: Optimising Opportunities in the Post-Purchase Stage with Hamish McKay, Order Editing
Episode 220
Hamish McKay is the founder of surprisingly ground breaking new eCommerce tool Order Editing.
Now helping over 600 Shopify merchants to improve post-…
1 year, 4 months ago