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286: To Till or Not to Till: Impacts on Soil, Vines, and Vineyard Budgets
Episode 286
Can no-till really work in low-rainfall, compaction-prone soils? Taylor Jones, Director of Viticulture at Dierberg and Star Lane Vineyards in Santa …
11 months ago
BONUS: Regenerative Farming, Irrigation Efficiency, and Agroforestry Tips from Kevin Rost
After wrapping up Episode 284 on SGMA, Kevin Rost (Apollo Ag Technologies) and host Craig Macmillan kept the conversation going—and it was too good n…
11 months, 1 week ago
285: 4 Essential Social Media Marketing Tips to Boost Your Brand _MTM
Episode 285
Social media doesn't have to be overwhelming—especially with the right strategy. In this episode, we share four essential tips to grow your brand on…
11 months, 2 weeks ago
284: SGMA Demystified - Acronyms, Deadlines, and What You Need to Know
Episode 284
Understanding your water use is essential—whether it's regulated or not. Kevin Rost, Sales Representative for Apollo Ag Technologies in Fresno, Cali…
11 months, 2 weeks ago
283: Developing Cold-Hardy Grapes with 23andMe Technology
Episode 283
Most of the world's wine grapes, like Chardonnay, Merlot, and Sauvignon Blanc, come from Vitis vinifera, a species prized for fruit quality but high…
1 year ago
282: 5 Smart Ways Wineries Can Use AI to Save Time and Stay Creative | Marketing Tip Monday
Episode 282
AI won't replace you, but it can help you do more. Marketing expert Tamara Bingham (Likely Story Strategies) shares 5 practical ways wineries can use…
1 year ago
281: How Rootstock Impacts Vine Drought Tolerance and Longevity
Episode 281
Originally developed to combat phylloxera, rootstocks are now being researched as a solution to one of viticulture's challenges: drought. Dr. Suraj K…
1 year ago
280: How to Write a Wine Industry Press Release That Actually Gets Picked Up
Episode 280
Want to get your winery featured in the press? Start with a better press release. Erin Kirschenmann, Managing Editor of Wine Business Monthly and fo…
1 year ago
279: 3 Ways to Improve Your Customer Experience | Marketing Tip Monday
Episode 279
Why do most tasting room guests show up? It's not for the wine. Dan McCole (Michigan State University) shares research-backed tips to elevate custome…
1 year, 1 month ago
278: Fungicide Resistance in Powdery and Downy Mildew: 10 Years of Vineyard Research
Episode 278
Fungicide resistance in powdery and downy mildew is a growing challenge in Australian vineyards. Ismail Ahmed Ismail, Senior Research Officer at the …
1 year, 1 month ago