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306: Using Barn Owls for Gopher and Rodent Control in Vineyards
306: Using Barn Owls for Gopher and Rodent Control in Vineyards

Episode 306

Barn owls are natural predators of gophers, voles, and mice, three of the most common vertebrate pests in vineyards. Matt Johnson, Professor in the…

5 months ago

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305: 3 Easy Ways to Promote Your Sustainability | Marketing Tip Monday
305: 3 Easy Ways to Promote Your Sustainability | Marketing Tip Monday

Episode 305

Wine buyers care about sustainability—but are you talking about it? Learn three practical ways to share your sustainable winegrowing story through ta…

5 months ago

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304: Vineyard Mothballing: Costs, Risks, and Long-Term Yield Consequences
304: Vineyard Mothballing: Costs, Risks, and Long-Term Yield Consequences

Episode 304

With current market shifts, vineyard mothballing can buy growers time—but it requires strategy, not abandonment. Chris Chen, Integrated Vineyard Syst…

5 months, 2 weeks ago

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303: Too Salty to Irrigate: A Vineyard's Unexpected Water Solution | Sustainable Story
303: Too Salty to Irrigate: A Vineyard's Unexpected Water Solution | Sustainable Story

Episode 303

When a newly dug well revealed water too salty for irrigation, Our Lady of Guadalupe Vineyard faced a serious threat to vine health and wine quality.…

5 months, 3 weeks ago

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302: New Cover Crop Tool for Western Growers
302: New Cover Crop Tool for Western Growers

Episode 302

Cover crops play a critical role in building healthy, resilient soils in vineyards and agricultural systems. Sarah Light, Agronomy Farm Advisor with …

5 months, 4 weeks ago

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301: Turning Sustainability into Sales | Marketing Tip Monday
301: Turning Sustainability into Sales | Marketing Tip Monday

Episode 301

Consumers want transparency and sustainability—and they reward it with loyalty and sales. This episode breaks down four key ways to communicate sust…

6 months, 1 week ago

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300: From Sour Rot to Succession Planning: Craig Macmillan's Favorite Podcast Moments
300: From Sour Rot to Succession Planning: Craig Macmillan's Favorite Podcast Moments

Episode 300

A decade of viticulture education is right at your fingertips. Executive Director Beth Vukmanic interviews longtime host Craig MacMillan to celebrate…

6 months, 2 weeks ago

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299: A Winery, a Festival, and a $150,000 Investment in Music Education | Sustainable Story
299: A Winery, a Festival, and a $150,000 Investment in Music Education | Sustainable Story

Episode 299

While the Whale Rock Music Festival is renowned for rocking the Central Coast every year with live music and family-friendly activities. The event h…

6 months, 3 weeks ago

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298: How Cover Crops Shape Grapevine Root Systems
298: How Cover Crops Shape Grapevine Root Systems

Episode 298

Root systems are more than just anchors, they are the plant's stomach, communicating with their environment through a network of microbes.

Suzanne Fl…

6 months, 4 weeks ago

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297: Consumers Want Sustainable Wine—Here's How to Be Seen | Marketing Tip Monday
297: Consumers Want Sustainable Wine—Here's How to Be Seen | Marketing Tip Monday

Episode 297

Eco-conscious wine lovers are willing to pay more for sustainable products—but they won't dig for details.

In this Marketing Tip Monday, learn how t…

7 months, 1 week ago

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